Tag: website developer in delhi

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Best Off Page Strategies To Make Your Website Rank Higher

seo ranking tips

The importance of SEO in present world is know by almost everyone . But the question arises , how to optimise your website in such a way that it appears more appealing to the users .

According to experts , a shop located in some internal street will never get customer until and until customer are made aware about it , or shop is offering something awesome . Likewise we just can’t wait for people over the internet to magically start knowing our brand and start googling the same .

It is similar to having an house with a good interior , but from outside it is old age stone house , then how will you guide someone to reach at your house , even without knowing the coordinated of it .

I guess by asking the local persons and autowallahs , right ? That is what off page SEO is all about .

Firstly there are two types of SEO :

1. On-Page SEO

2. Off – Page SEO

On Page SEO 

On page SEO is all about title , description , content , keywords and other stuff . It is basically focusing on outside exterior , so that people will be able to recognise you .

Off Page SEO

Off page SEO is somewhat similar to showing the world where your website is standing out  , apart from showing only to local citizens . This is the main factor which will help you in your website ranking improvement . It also helps with improving website position in SERP .
Best off page SEO tactics that can help you climb up in search engine rankings are given below
 
 
1) Social Media Engagement :
 
We all love social media ! Isn’t so ?? Although is nothing but a time pass kind of thing , but we love them a lot and spend a time of the day on surfing of social media . And that is the reason , any brand should register themselves and should be active all time on social media platforms .Almost all social media platform is having high PR , DA and DR which may prove beneficial for your website .
Don’t know what is PR ,DA and DR ?
DA : Domain Authority which tells how much your website is able to rank high in search results .
PA : Page authority is similar to DA but page authority tells you ability of your individual pages .
PR : Page ranks , which is calculated according to google’s page rank algorithm to rank websites .
2) Media Submission
 
Numerous of images , videos and media graphic sites are flooded in market , which is highly efficient in ranking of your website . Adding pages , description , and reference links will definitely add spices to it . These website have high DA and PA and they can provide your website with high quality backlinks .
3) Guest Blogging
 
Guest blogging means we usually search for high DA sites , to publish our blog with a link of our website to get high quality backlinks , thus helping in achieving better ranking position .
Secondly they would publish your blog due to following reason :
  • Either you are writing a good quality article on their sites , thus helping their writer to save the same and resources .
  • Your blog is live on their platform , and in return you are also publishing their blog or doing some bookmarking kind of stuff .
  • Apart from above reason , money always works out .
4) Doc Sharing
Many sites are allowing you to share documents such as pdf , presentation etc , thus helping you to easily interlinking your website url in doc’s .
5) Persona Development

If you really want to stand out of the crowd , this is what you all have to do .This included blog commenting , Q&A forums , forum submission etc .

6) Social Bookmarking

If you want good traffic  with qualified visitors and social followings , social bookmarking is good option. Social bookmarking can be done by creating a complete social media profile of your business son Facebook , twitter and other available mediums , trying to prefer quality over quantity and some other stuff .

Some of the most common sites are  : Pearltrees , Stumbleupon , Reddit, Delicious etc .

The Conclusion

If you think your jobs end after writing a quality content , then it is absolutely not . You need to promote it as well to reach large number of readers  . Thus off page SEO helps your website in achieving higher position  .Think i missed something ? Comment in the comment section below .
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Why You Should Update Your Old Blog Post Reguarly

why to update blog reguarly

 

If you have been continuously blogging for a while , then you might have hundreds of blog which has become a stale now for search engines , even if you worked hard to write the same . If you have worked hard to write the same , then your blog should also continuously work hard to to drive you more traffic .

Some believes that once the post has been published , it is destined to remain deep in depths of your blog all the time . One of the biggest example of blogging is even if it is old , it can drive uncounted traffic to your website . Google SERPS displays the date of the latest revision of the content , which ultimately guide you how fresh and relevant is the content for you .

If you really have no idea of how to give a life again to past written long-forgotten content , below are the few tips which can help you out with the issue :

Selecting a post to revive :

  • Metrics : Use google analytics to see which blog is driving the most traffic on your website . Also yo can see , which post had got the most hits on social media .
  • Keywords : Once you are done with your post , just review your keywords and see how they are align with your current keyword strategy . There may be the case , that trend of new keywords had come into the market and thus they could bring fresh traffic to your website , by adding the same in your existing blog
  • Is post still relevant : It is really an important question . If your post is not relevant due to duplicate and irrelevant content , and other things , just try to tweak the post so that search engines can just pick the post up and present it to your readers .

How affective are your images ?

The style and imaginary of your past blog may have changed and thus might be the case that you may refer to use vertical image , instead of horizontal one .Updating the blog with the latest and catchy images , can attract whole range of new customers on your website .

Related post and deep linking

As your blog grows , you should deeply link your fresh blog with your old one , so that user who is reading the fresh blog , can read your old blog post that might be relevant for them , thus driving traffic to your old blog also at the same time .

Refresh copy and duplicate content

Google loves cheesy and fresh , engaging content , so always try to avoid broken link on your blog .Make longer posts easier to digest by breaking them down into smaller paragraphs .Also don’t forget to delete any spam content , that could also bring down creditability of your blog .
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A Guide For Becoming A Self Made Digital Marketing Expert

seo in delhi

 

As per the history suggest , we are always in need of expert guidance in case we are facing any hurdles of any new undertakings in our fast forwarding life . Digital marketing is also one of them , in which almost 90 people fails out of 100 , as they don’t know how to do it .

As far as the static shows , around 400 billion people are there in India who has internet access , and in upcoming 3 years , around 300 billion more people will get their hands dirty .

As far as the report says , almost 8 lakhs people has got the job in the field of digital marketing , thereby giving your website a desired position as wanted by you , fulfilling you with happiness , and lots of pizza’s , burger and beer .

In world of digital marketing  , you need to focus on complete digitalisation .(Humans are becoming bots and bots are becoming human ) .

Some facts and short of stuff that I am going to give you as a food , and you with no doubt swallow it :

1) Digital marketing agency is tend to grow at fast speed of 50 % .

2) 20x growth in search related queries over the internet has been shown in the last 5 years in India.

3)In India  , a huge democratic country , almost 270 million of the mobiles have an active internet connection on daily basis .

1) Pick one from vide range of options and excel into it

Content marketing , big data , mobile marketing , social media marketing , search engine optimisation , internet of things and many more things together combined to be called as different fields of digital media marketing .

Content Marketing : Content is know to be king of digital media marketing , and it should be focused with utmost care .

Social Media Marketing : The budget of marketing on social media has been doubled by every companies , in case they are willing to survive in flooded market .

Search Engine Optimisation : Almost every 1st person out of 3 person go to the very first link of the organic search traffic .This solely defines how much important SEO is for your business .

2)Blogging

Blogging helps us in numerous of aspects such as  :

A ) Drive traffic to your website :

Writing catchy and cheesy content on your blog would be great for your website , thereby helping you in finding visitors who can enhance their skills on your website , and at the same time , we can use backlinks of other website to cut the crap , in case of any mess .

Sharing your blog on various social media platform such as Facebook , twitter etc is good for social media presence of your brand also .

B) Increase SERP ranking

 Posting fresh content regularly on blog seems good medicine for google doctor . Just like content being king , keywords are diamonds on the crown . In blog , using lots of keywords giving it a clear view is preferable .

3) Read And Implement

Plenty of things are happening over the internet now a days , that are deemed to grab your attention .like searchengineland , MOZ are one of those great sites that are content oriented , on which you can get updates about the latest trends in market and the most trending topics going on right now . However reading the articles only will no where going to affect you , you need to implement them as well . The SEO field is somewhere hit and trial method in which you have to test each and every trick and every tricks and choose the best among them .Ultimately we can say learning is the only way too grow , but implementation is the only process behind that growth .

4) A2A Forums

Always try to get engage with various A2A forums , as these sites are best for enhancing your skills about numerous topics .
Eg quora – a place for better understanding the world and to  share your knowledge at the same time .

5) Keep An Eye On Google Analytics

Always keep an eye on performance of adwords campaign and at the same time get engage yourself with social media adwords . That is all you have to understand for becoming an expert in marketing and gaining lots of customers .
You can hire any digital media marketing expert who can clearly understand your business , and can help you in achieving success and be a successful company .

The Conclusion

Read all the techniques ? Still got confused on how to do a successful digital marketing ? 
We are here brother to server you . Hire winklix.com who is website designing and developer in delhi .