mobile app development company Archives - Page 39 of 46 - Winklix

July 18, 2018

How To Attract More User While Mobile Onboarding ?

Giving user an in app experience that they will love to us plays a critical part in user experience . Who does not want their app to be successful in long run , but for that you must focus on user retention and aids them in achieving life time value .Mobile app development exist on user retention ration .

In order to give an amazing experience for your app to user , you need to focus on almost all areas , ie right from design , to customer specific choice , and adding great deal within the app . This post is all about how you can attract more user retention while user are actually using the app . Lets discuss some of the points in details :

Build a Way Of Least Resistance For User

User will no way resist in your app for longer in case they don’t find it convenient in respect of usability. So choice is yours whether you want to offer a complex app or an easy one with learning screening to .

Benefits Oriented App

Communicating the value of the app together with guiding user what actually your app is all about , what features your app is offering to user always proven to be useful .

Functional Oriental Onboarding

When you are actually not demonstrating the benefits and highlighting the functionalities of app – about how and when it can be used and more . If the app has complex workflow , multiple sections and hidden unique functionalities then this method is most widely preferable .

Regardless of what has been stated above , the ultimate aim of any app is to make the user experience as easy as possible .

Minimise Sign Up Fields

Offering long forms and that to in mobile application is really a bad idea . User will no way want to fill if they find it lengthy . The best solution now a days a to facilitate user with a single sign in button with the help fo social media account .

Well some app might require some more information , but it should be addressed carefully . On the other hand if your fields are actually long , then you can offer the input on different screens rather than a single screen .

Follow “One Screen One Concept” Rule

Describing information on the single screen helps you to avoid any overloading of the app . This practise can be best seen in the AirBnB app the image of which has been attached below .

Give Feedback Quickly

Feedback plays a really important role for the user onboard . Always try to give a clear view of the error message falling which they are not able to complete the task . It can be used through animation , effects and more . The one point solution is stating the error clearly in the app for making it easier for user to understand

Use Animation Purposefully

Animations can be used at multiple stages , for instance for an eye catchy movement of the user while trying to draw attention for the progress happening in the app . Or you can also use the animation feature for the feedback as discussed above . But always to keep in mind , it should draw attention of user and must not irritate the user with overloaded animations

Test , Test & Test Again

Have you ever think of sending the app to client without testing . They will unexpectedly bark on you . Test is the most most most important part of app development process . We can categorise the testing process into three sections .

The very first being testing the mobile application is before actually releasing the actual app in the market for the user . You must offer the beta version of the mobile application to be used by your known colleagues to get the pros and cons of the app before the final release . It could take usually 7 days to overcome with all the challenges depending on the size of the application after which your app will be baked for the final role out .

Secondly you can after launching the app in the market should analyse the app , reviews and feedback for 4 weeks . Is app functioning properly ? Is app not crashing anywhere ? Is app able to fulfil user goals ? These all are the points that need to be taken care of .

The last one being Long term testing of the app after 1 month on regular basis and improving it and adding some additional features as per the requirement of the user .

Conclusion

Onboarding experience need to be takes care of in case you want to increase the overall experience of user retention . Retention rates maintenance is one of the biggest challenge for mobile app development company . True mobile success ratio can only be measured when user are actually loving to use your app . Following the points above , you might be able to offer highly effective Onboarding process .

Winklix is full custom mobile app development company . We use our agile strategy for developmental process that gives you full control and scope , reduces your risk of failure and provide you with innovative technique and development procedure to deliver you awesome app . Start a conversation today to kick start your project asap .

July 13, 2018

How Mobile App Development Trend Is Growing In Digital Marketing

We all have been experiencing the new era of mobile app technologies which is growing with the help of increase in number of smartphones users . According to the recent reports , almost 80 % of the user traffic is coming from the mobile app now , and that will continue to rise more in forthcoming years . Custom mobile app development is doing a good job in framing marketing strategies . Now with the help of mobile app , you can actually extract the data in case you are planning for a long term marketing campaign strategy .

Acquiring Data Through Mobile Apps For Planning Long Term Digital Marketing Strategy

With the use of mobile apps , its been very easy to acquire data of the customer for both sales and digital marketing trends . You will be able to access their contact list , would be able to know their preferences , buying behaviour and more . These data is not proven beneficial for one time use only , but it will act as a long term asset for you which keeps on helping you from time to time . Since apps are now one of our mandatory part of life , we could not loose this opportunity and offer apps that follows customer everywhere .

Reaching User At Large

Custom mobile app development is usually terms as a one time investment which helps to you grow your business to next level . Business across the world can facilitate user to download their app with just a simple and short quick link . With the help of mobile apps , business can reach mass level of customer and can engage the customer through various modes , instead of customer searching for their brands individually . The another big advantage being your app can be accessed globally and non limiting your bricks shops to be accessed from one specified place only .

World Is Just A Tap Away With Mobile App

The mobile apps has simplified our life , making it more easy and convince and that’s all is possible just because of technological advancement in mobile apps . In todays world , GPS is used to get the direction , social media and chatting apps are used to connect with family and friends all over the world and that’s so free of cost , we can shop online through app without even actually visiting the physical store . Moreover we can book taxi service from home , view live streaming of the television , can order food online and last but not the least can download good games for time pass . Therefore before making any app for your business , always try to fill them with the features which can become the user daily life part .

Power Unlocked With Push Notification

Familiar with a ping of different apps on the top of your phone , often know as notification . In technical terms it is known as push notification . Push notifications plays a important role in case you want to give important update or new features update to the users . Business are actually using this to introduce their new products , give user offers and discounts and more . It is quite obvious that you will surely like to use this feature in the app to highest your update which user often ignores while using app . But wait… you need to smartly plant this push notification in the app , else either user will uninstall your app or get your notification muted .

Give Sign Up Feature And Enhanced User Experience

It’s not worthwhile to offer an app to the user without the sign up feature . You can simplify the process and limit the filed in the sign up , but you need to necessarily work on this feature to make your app useful. If you are not encouraging user to sing up on app , all your efforts will go into vain . You should design the apps in such a way that it offers easy sign up process and highly enhanced user experience . Moreover your apps need to be compatible with all smartphone screens , so you should get both Android and iOS app developed for your business to reach huge number of customers .

Conclusion

Smartphones has changed our lives completely . At Winklix as a leading mobile app development company , we are full equipped with application development team . We are dedicated towards designing and development of mobile apps that user will make the part of their daily life .

July 9, 2018

Celebrity Mobile App Development And How They Are Actually Helping To Promote Personal Brand

App market has been flooded with celebrity apps .Kendall , Britney Spears and many other famous celebrities have their own personal mobile apps . Apps helps famous celebrity , brand musicians to get connected with audience easily thus increasing their brand awareness .

Why There Is A Need Of Own Apps For Celebrity ?

Celebrity always finds a way out for getting engaged with the audience , and that is the reason they are being very active on social media platform to expand their audience network and be in direct contact with their fans . Now lets look at some of the reasons of why they are actually in need of mobile apps .

Personal Branding

For increasing celebrities personal brand , mobile apps are more than a necessity now a days . Mobile app lets celebrities connect with their fans both online and offline .

Decades ago celebrities have to appear on TV shows at regular intervals for staying in touch with audience . Some years back , there was a time of personal website of celebrities which was know to be official website and is must for all stars . But now a days along with the website , mobile apps has become the hot dish of the time .

So the outcome is actively presence on the social media platform along with mobile apps to reach more number of fans network is necessary . It is actually more necessary than TV network .

But oh ho … wait , not all celebrity apps gains popularity . In order to have a celebrity app to have millions of downloads , it must focus on describing who actually the celebrity is , what does they do and what are their values and purpose . An app should focus more on personal brand like showing their personal life , representing their ideas and values and more .

Revenue From In App Purchases

Money is another reason why celebrities is focusing on mobile apps . It is a known fact that celebrity app is more likely to gain downloads , awareness than a non branded apps . Its a good good strategy to offer a mix of free and premium content , in order to create attracting in more number of users. It is a common trend to offer in app purchases together with free apps . User as they are curious of knowing celebrities life rather than their partner lives more , they are more likely to purchase the premium content offered in app . In 2014 , some of the celebrity app has launched which has gained millions of revenue .

Hence the conclusion being developing of apps in profitable for both celebrities and mobile app development companies .

Types Of Celebrity Apps

Okay , we know that mobile apps are necessary for celebrities , but lets see now which app works best .

Games

Games are probably the biggest niche of celebrity apps . In 2014 app of Kim Kardashian , has launched and gained huge success in field of mobile games . Users are offered with living the life style of the celebrity . The app was such a huge success that it gained $ 1.6 million in the very first five days of its release . Mobile apps are great to connect with fans and that is the reason celebrity active participation in app development is necessary .

Content Apps

The content app of celebrity is another demanding app . They offer for what they re famous for. . For instance if some celebrity is also famous for his cooking style , then they can offer a free as well as premium recipes for cooking which user will of course love to see and purchase a premium package .

Social Platform Apps

Taylor Swift nailed a social platform app that lets the fans connect to her by offering them daily news update , sharing of photos , videos with user . Whats more ? User are facilitated with commenting , sharing , liking of videos and post and can also give feedback on the post . By completing some specified task user can unlock Taymojis that can also be purchased from in app purchases .

So in case you are a celebrity in is looking for celebrity mobile app development company , you can contact us . We have all solution available under one roof .