Common Mistakes That Enterprises Make While Outsourcing Their Mobile App Development

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Mobile app development is transforming the way of your business doing in many effective solution to interact with customers . It has been clearly seen over time that many apps has provided us numerous of solutions and fulfils opportunity to accomplish even what is unimaginable . But the real challenge is when you have an exceptional idea , and you actually don’t have the perfect team to overcome on your idea . At that point there is no way out except to outsourcing the project to mobile app development company .

Inspite of various of advantages of choosing an enterprise for mobile app development , it is often seen that enterprise makes common mistake while choosing the app development company . Lets read some of the points below in order to ease for you for choosing the right firm .

Case Study For Development Outsourcing

Capacity

The demand of mobile apps has increased to 5 time . If you are dealing with multiple project at the time , outsourcing may be the best option to get your project on time with less efforts irrespective of some extra investment .

Or another reason can be when you actually don’t have a capable resource for facing challenges or your internal bandwidth are exhausted , then outsourcing to best mobile app developer is the best solution available .

Talent Availability

Mobile is a new planner for everyone and has not been expanded yet to larger scale  , due to which finding a talent is easy inn this field , but great app exist because of finest talent and finding the finest talent is a real challenging task . The demand of top tech talent is high . This is the reason many of the enterprises is having trouble finding the right team for requisite skills .

Outsourcing can help you to deal in with this situation as it will offer mix of skills talent together with your own talent combining which you will be able to get good results .

Mitigate Risk

There is always some ratio of risk involved when you are dealing with the app development with your internal team . As you are limited to the skills of the developers ! What if they are not able to perform well ? That is obviously means waste of time and money .

The scalability of the project is another important factor . What if your project scope grows ? Will your team be able to adapt to the changes and works on the scaled project in such a way that they can deliver the same within stipulated time ?

If you preferably choose to outsource to app development partners , you are actually passing on the risk to them

Cost Of Development

Although you might have set the budget of your mobile app development project , but there are very few who can actually visualise the actual cost of the total project . You will be needing a solid infrastructure for mobile app development if your primary mode of business is not mobile app development.  So outsourcing to mobile app development company is always proven beneficial rather than wasting time and cost on recruitment , hiring and training new employees .

Poor Research Phase

Proper research is mandatory part in the process of searching for right mobile app development company for outsourcing purposes . If you do some mistake in it , then it will surely affect your delivery , quality and pricing .

Always try to find a team who are crazy to work on your vision , and who have talent to clearly understand your idea and can build a awesome product for your business goals .

For this purpose looking at the portfolio of the developer along with asking the company to provide the past customer contact number so that they can talk with them and find are they satisfied with the services plays a important part for choosing the best development firm .

The development firm should have a brand able website and creditable company , active blog and participation on social media platforms

Lack Of Proper Planning

The planning and development process involves proper planning and understanding , without which you will never be able to get an product desired by you . So for overcoming with this situation always select a partner who defined the planning stages open for discussion and perform work with complete transparency . Usually it has been seen that best way to overcome with the situation is open communication . Spend time with your partner to learn how they are undergoing a quality assurance test and any special mythologies they use in their process .

Failure To Prototype

In any kind of software development , it is necessary to have a strong prototype . Prototype clearly defines the whole functionality of the app in details thus actually helping developers as well as backend developers to structure the database and define the whole functionality in the very first stage rather than waiting for the development process to end . Defining the entire user base after all the coding has been done is worst possible scenario .

So prototype is the best and one of the important things mandatory in app development process .

So from the above points its clear that outsourcing mobile app development will mitigate risk and saves your cost  together with providing a expertise team to perform your desired app .Winklix is also leading mobile app development company having expertise knowledge in app development since last 5+ years .

How To Attract More User While Mobile Onboarding ?

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Giving user an in app experience that they will love to us plays a critical part in user experience . Who does not want their app to be successful in long run , but for that you must focus on user retention and aids them in achieving life time value .Mobile app development exist on user retention ration .

In order to give an amazing experience for your app to user , you need to focus on almost all areas , ie right from design , to customer specific choice , and adding great deal within the app . This post is all about how you can attract more user retention while user are actually using the app . Lets discuss some of the points in details :

Build a Way Of Least Resistance For User

User will no way resist in your app for longer in case they don’t find it convenient in respect of usability. So choice is yours whether you want to offer a complex app or an easy one with learning screening to .

Benefits Oriented App

 
Communicating the value of the app together with guiding user what actually your app is all about , what features your app is offering to user always proven to be useful .

Functional Oriental Onboarding 

 
When you are actually not demonstrating the benefits and highlighting the functionalities of app – about how and when it can be used and more . If the app has complex workflow , multiple sections and hidden unique functionalities then this method is most widely preferable .
Regardless of what has been stated above , the ultimate aim of any app is to make the user experience as easy as possible .

Minimise Sign Up Fields

Offering long forms and that to in mobile application is really a bad idea . User will no way want to fill if they find it lengthy . The best solution now a days a to facilitate user with a single sign in button with the help fo social media account .

Well some app might require some more information , but it should be addressed carefully . On the other hand if your fields are actually long , then you can offer the input on different screens rather than a single screen .

Follow “One Screen One Concept” Rule

Describing information on the single screen helps you to avoid any overloading of the app . This practise can be best seen in the AirBnB app the image of which has been attached below .

Give Feedback Quickly

Feedback plays a really important role for the user onboard . Always try to give a clear view of the error message falling which they are not able to complete the task . It can be used through animation , effects and more . The one point solution is stating the error clearly in the app for making it easier for user to understand

Use Animation Purposefully

Animations can be used at multiple stages , for instance for an eye catchy movement of the user while trying to draw attention for the progress happening in the app . Or you can also use the animation feature for the feedback as discussed above . But always to keep in mind , it should draw attention of user and must not irritate the user with overloaded animations

Test , Test & Test Again

Have you ever think of sending the app to client without testing . They will unexpectedly bark on you . Test is the most most most important part of app development process . We can categorise the testing process into three sections .

The very first being testing the mobile application is before actually releasing the actual app in the market for the user . You must offer the beta version of the mobile application to be used by your known colleagues to get the pros and cons of the app before the final release . It could take usually 7 days to overcome with all the challenges depending on the size of the application after which your app will be baked for the final role out .

Secondly you can after launching the app in the market  should analyse the app , reviews and feedback for 4 weeks . Is app functioning properly ? Is app not crashing anywhere ? Is app able to fulfil user goals ? These all are the points that need to be taken care of .

The last one being Long term testing of the app after 1 month on regular basis and improving it and adding some additional features as per the requirement of the user .

Conclusion

Onboarding experience need to be takes care of in case you want to increase the overall experience of user retention . Retention rates maintenance is one of the biggest challenge for mobile app development company . True mobile success ratio can only be measured when user are actually loving to use your app . Following the points above , you might be able to offer highly effective Onboarding process .
Winklix is full custom mobile app development company  . We use our agile strategy for developmental process that gives you full control and scope , reduces your risk of failure and provide you with innovative technique and development procedure to deliver you awesome app . Start a conversation today to kick start your project asap .

How Mobile App Development Trend Is Growing In Digital Marketing

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We all have been experiencing the new era of mobile app technologies which is growing with the help of increase in number of smartphones users . According to the recent reports , almost 80 % of the user traffic is coming from the mobile app now , and that will continue to rise more in forthcoming years . Custom mobile app development is doing a good job in framing marketing strategies . Now with the help of mobile app , you can actually extract the data in case you are planning for a long term marketing campaign strategy .

Acquiring Data Through Mobile Apps For Planning Long Term Digital Marketing Strategy

With the use of mobile apps , its been very easy to acquire data of the customer for both sales and digital marketing trends . You will be able to access their contact list , would be able to know their preferences , buying behaviour and more . These data is not proven beneficial for one time use only , but it will act as a long term asset for you which keeps on helping you from time to time . Since apps are now one of our mandatory part of life , we could not loose this opportunity and offer apps that follows customer everywhere .

Reaching User At Large

Custom mobile app development is usually terms as a one time investment which helps to you grow your business to next level . Business across the world can facilitate user to download their app with just a simple and short quick link . With the help of mobile apps , business can reach mass level of customer and can engage the customer through various modes , instead of customer searching for their brands individually . The another big advantage being your app can be accessed globally and non limiting your bricks shops to be accessed from one specified place only .

World Is Just A Tap Away With Mobile App

The mobile apps has simplified our life , making it more easy and convince and that’s all is possible just because of technological advancement in mobile apps . In todays world , GPS is used to get the direction ,  social media and chatting apps are used to connect with family and friends all over the world and that’s so free of cost , we can shop online through app without even actually visiting the physical store . Moreover we can book taxi service from home , view live streaming of the television , can order food online and last but not the least can download good games for time pass . Therefore before making any app for your business , always try to fill them with the features which can become the user daily life part .

Power Unlocked With Push Notification

Familiar with a ping of different apps on the top of your phone , often know as notification . In technical terms it is known as push notification . Push notifications plays a important role in case you want to give important update or new features update to the users . Business are actually using this to introduce their new products , give user offers and discounts and more . It is quite obvious that you will surely like to use this feature in the app to highest your update which user often ignores while using app . But wait… you need to smartly plant this push notification in the app , else either user will uninstall your app or get your notification muted .

Give Sign Up Feature And Enhanced User Experience

It’s not worthwhile to offer an app to the user without the sign up feature . You can simplify the process and limit the filed in the sign up , but you need to necessarily work on this feature to make your app useful. If you are not encouraging user to sing up on app , all your efforts will go into vain . You should design the apps in such a way that it offers easy sign up process and highly enhanced user experience . Moreover your apps need to be compatible with all smartphone screens , so you should get both Android and iOS app developed for your business to reach huge number of customers .

Conclusion

Smartphones has changed our lives completely . At Winklix as a leading mobile app development company  , we are full equipped with application development team . We are dedicated towards designing and development of mobile apps that user will make the part of their daily life .