Tag: mobile app development company in mumbai

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Web App VS Hybrid App VS Native App – Which One To Choose From ?

web vs hybrid vs native

 

When it comes to mobile app development , its really been a difficult task to choose the best technology for developing your app.

Depending on your business objectives and goals , each technology has their own advantage and disadvantage . Variety of factors need to be taken into consideration while deciding to build your app on Native , Hybrid or Web version platform . I am writing this article not to choose the winner among the three platform , but I am here to guide you the advantage and disadvantage of each platform , from mobile app development company viewpoint .

Web Apps

Web apps are apps that run on your phone browser and does not get stored in your phone . Web apps are not website , rather they are made specifically for the phone browser to improve functionality , and is not similar to mobile sites .
Web apps can’t be downloaded from the respective app stores , rather they can be access from a phone browser . IT’s hard to find the difference between web apps , hybrid apps or responsive website design .
Sometime you might have seen that you have downloaded the app from app store , and the app is showing you non rather than the web view of the website , containing url of web app .

How A Web App Can Be Build ?

Web apps are built Javascript , CSS , HTML 5 and can be run only in a browser like safari , chrome etc . If you are searching for software development kit for developing web apps , then unfortunately its not available .
Progressive web apps is hybrid version of regular web pages and mobile apps , but lacks the functionality of native mobile apps . But due to technology advancement in this technology , progressive apps are now able to successfully deliver functionalities like sending push message , using test gestures and so on .

Advantage

  • One app for all platform
  • Easy to build
  • Inexpensive option
  • Can be maintained easily

Disadvantages

  • Slower performance than native app
  • Needs browser to run
  • No icons on desktop

Native Mobile Apps

Native mobile apps are the most famous and common type of app available in market. Both Android and iOS platform have their specific written languages  to build app . Apple has Objective C and swift and Android app has Java . Most company prefer to invest in the native app because of its advantage .

Advantages

  • Really fast and responsive
  • Gives best performance output
  • Available to get downloaded from the app stores .

Disadvantages

  • Expensive
  • Required a highly skilled technical person to build the apps
  • Not best option for simple mobile apps .
Native mobile app user must necessarily have to keep on updating the app in order to take advantage of improve accessibility , however it may not be the case in web app .
Inspite of the higher initial cost in developing a native app , it is proven worthwhile for business organisation due to its advantage and higher performance , thus giving user personalised experience .

Hybrid Mobile App

Hybrid apps works across all platform and gives higher performance than web apps . It is built using HTML , CSS , Javascript and run in web view . It also contains the features of native app also .

Advantages

  • Easy to built using technology like HTML / CSS / Javascript
  • Less expensive to develop
  • One app for all platform using technology like Cordova
  • Requires less time to develop than native app

Disadvantages

  • Slower performance in comparison with native app
  • More expensive than web apps .
  • Less user experience than native app .
Since the hybrid app are just the web view version , it required more time to load and hence it affect the user experience . The another main disadvantage being it can not be customised on the basis of platform .

Which Approach To Choose From ?

Well this decision solely depends on your business model like in how much time you want your app , what is the initial investment you are planning to invest in apps , how complex is your app and so on .
Irrespective of the approach you choose from , your app must be quick , responsive and reliable . As more and more users are moving towards mobile device , and to stay ahead with your competitors , you should provide your customer a richer experience .
Finally , its important to work with an app development company that can specialised in these things and can provide you consultation regarding the same .
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How To Redesign A Successful Mobile App

User interface is moving ahead with change in emerging technology . Every mobile app designer is running towards delivering awesome UI with great ideas . Just like the changing year , app is also required to be changed as per the required as per the latest emerging trends .

Speaking of app redesigning , in case you are looking for complete makeover of the application and is seriously wondering how you can move ahead with that then this article will probably answer all your questions .

1) The Purpose

Redesigning a mobile app is really a tough and time taking task , as developer has to do changes with keeping in mind the prior data . The very first measure to be taken is to get an brief overview of thew audience and clients expectation to overcome with the problem which customer is facing earlier . The best way to design a smooth flow of the app is to study the data throughly and getting the flaws out of it that might me hampering the app , and help it to rectify the app this time .
The purpose of app redesigning should be pre cleared in designers mind in order to come out with the best design possible .

2) Effective Communication

At this stage you have a clear idea why app is getting redesign .
So it is better to take advice from the ultimate user of the app about changes and improvement which needs to be taken , what they are really not preferring in current user experience and other stuff . This communication is really important as user will the the ultimate user of mobile app .

3) Consider Reviews

Reviews plays an important role in app success .It help us to know the pros and cons of mobile application , so that we can go it throughly and can priories the changes accordingly. Do you find majority of people are annoyed with particular issue ? You can easily solve them on primary basis .

4) Execute Changes

Changes are meant to be done for long existence of any mobile app together with overcoming with the emerging technology in the market in such a way that you can get ahead of your competitors . This also creates a long lasting effect in the market . Changes not only creates a positive impact for the brand , but also increase brand awareness if user really finds it interesting .

5) Testing

After revamping the app , it is time to get feedbacks from the user in order to get the revamped app successfully tested . Taking feedback from the existing user which give you authentic answer .

Conclusion

User interface play a important role in app success .The process of redesigning might seems complex at first , but with the right mobile app development company , it can be achieved easily , thus giving your business goals a path of success .
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Artificial Intelligence – Benefit For Retailer

artificial intelligence winklix

Inspite of the fact that some of the largest advancement is taking place in AI , in all industry across , but retail industry is leading the way . Some of the biggest implementors of AI are Amazon Eco , Google Home , and Apple Siri . Every now an then , we see application coming online using AI, but there is a lot that can impact retail industry .

Snapchat is also using AI in neural networks way . Now let’s move on to how AI help retail store owners ?

Artificial Intelligence technologies are set of big datas , which combining with technology , creates a model that can provide answer like real human . The answer depends on what AI has learned through data set .The more the AI faces customer interaction , the more it will get chance to improve the question and answer ability .

Since AI runs on machine oriented algorithms , it can discover actionable information about business , customer and inventory which are even not known by business owners . It can benefit the retail in numerous of ways .For instance , AI can get to know about the taste and preference of customer together with what they want and what they need .

And AI knows even before you know it . AI produces a great result , it can give multiple benefits to business owner . Secondly , without the help of AI , if customer gets discount coupon , even before going to shops of business owners , both customer and owner will be benefited .Another benefit we can say is , if AI gets to know what is the exact need of the customer , and can offer them at best prices , you can start building personal selling relationship with your customer .

Let’s take another example of product images , the biggest problem faced by online retailers and marketplace where large number of catalogs are to be dealt in . It is a time consuming job of tagging each product one by one , and high chances of getting wrong tagging . Product tagging and thereafter searching for the right product is one of the crucial task that can seriously impact search result and sales . Currently manual process of tagging online retailer is time consuming and error prone job .Inaccurate tagging can frustrate the customer and result in loss of revenues .

This problem can be solved by AI . Instead of manual tagging , retailer can upload all the images to AI engine , and can tag them by colour , pattern , style , and other parameters all at once .

AI are also used by business owners to transform the way customers are looking for the product . Image searching , replacing the text search to find products online by shoppers , is an opportunity for retailer to help them tackle the problem of discovery while building new experience .