Tag: mobile app development company in India

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Why Android Is Always Preferred Platform For App Development ?

android app development

It was in the year 2008 when the apps has been introduced in the market , due to which there was increasingly rise in the demand of the smartphones .Now the respective App Store has been flooded with many different kinds of apps due to invention of new innovative technology such as Augmented Reality ,Virtual Reality , Artificial Intelligence and Internet Of Things .

Some of the popular categories of mobile apps are :
  • Business App
  • Social App
  • Corporate App
  • Game
  • Music App
  • On Demand Custom Tailored App

What Exactly Is On Demand App Solution ?

On demand app solution are apps made according to the customer needs of the service provider in order to facilitate their customer . We all must have gone through a phase when we have to actually call on their usually unreachable cell phones to book your services , now you can simply download the app and can book the service .
On demand app development solution can ease the end user with increasing business . The present living standard of the world has completely changed . We are now very use to our hectic schedule all over the day together with we adjust our work to sleep as it is also important part of our life . But then when will you get a time to buy stuff or cooking ? This is usually the case in most of the countries like USA , India , Australia etc .
People are spending majority of their time in working and travelling and hence they did not get time for working on their personal belongings . That is why increasing demand of on demand app solution has been seen as that app act as a helping hand for their on demand needs .
On demands apps are built on any operating system like iOS , Android etc . All among these , Android is the most used operating system in the world introduced by google – undoubtedly the most successful operating system .

Why Is Android Platform  Best For App Development ?

  1. Higher Market Share : Android has captured a good margin in market share in comparison wit iOS (Apple) platform . Most of the smartphones are Android phones due to its cheap availability and flexible OS . This is one of the reason being preferred for on demands apps development by majority of business .
  2. Customisation With Ease : If you have already launched your app in the market , you must be aware that it required a lot of request updates in order to cope up with changing user demands to stay ahead in the competition . In comparison of iOS , Android app offers higher level of customisation . Hence the business will be able to provide with easy upgradation and modification of apps which will ultimately boost return on investment .
  3. Necessary Features : In any kind of on demand app development , features like location tracking , Maps , GPS , Navigation has become the essential part of on demand function . It has been observed that android has edge over iOS in these features .
  4. Data Storage : Google android facilitates users with 15 GB storage capacity for free on Google Drive .Along with google drive , Android also has their own cloud storage which is far more easy to access that what is offered by iCloud .
  5. Voice Assistance : We all must love using Google Assistant ! Is is a personal assistant which works with voice assistance . It runs on your command and data is encrypted .

End Points

On demand mobile app are on high demand these days and have touched almost all the industries such as healthcare , beauty , cab system , food delivery and more . Due to higher reach of android market and highly customisable feature offering by Android including voice assistance , easy customisation and more – it is preferably the best choice for most of the business who want to come online .
Hire top mobile app development company Winklix for your app development needs.
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What’s New In iOS 12 And What Optimisation Means For Your App

mobile app development

Since 2008 , Apple is known for its technological revolution . Even the world is revolutionised witness of the way software is build and sold . In 2018 , the App Store turn 10 , and in the past decades Apple has opened ample of business opportunities for the emerging industries . Mobile app development industry is also getting stronger day by day , although it has potential of much more to come due to crossing of weekly user by more than 500 million on App Store .

Although for a general user iOS 12 might me unnoticeable , but if you are app owner you much keep an eye on the release . Since the past two years Apple’s strategy was to enhance the overall experience of the user , but with iOS 12 , Apple focuses on making the app more personal for the user. Here’s what all you need to know :

iOS 12 App Store Personalisation

If you are a regular visitor of Apple App Store who pays attention to even small things then you might have noticed you may have noticed a slight change in design interface of the store . Apart from design decision Apple has come up with personalised thoughts in their entire store which can opened doors in many of the native iOS app development features that Apple has rolled out in this release .
Apple now going to offer user the app they are most likely to be interested in on the basis of past records , previous downloads and purchase and so on . Apple has also added Siri shortcuts , machine learning concept , push notification content and much more .

Provide Regular Update Of Your App With Each Release

Getting your app featured is a great way to increase your brand awareness and increasing more number of download of app with genuine user , and its become more better when user is able to get your app listed while searching for the specific keyword . With iOS 12 , you need to follow the tactics  of both new and old one , ie you necessarily need to combine traditional marketing tactics together with a touch of personalisation in order to get a chance to get your app featured .
So in order to improve your chances of getting features – always schedule your release dates with each version upgrade my Apple . Apple love to take into consideration those apps which are leveraging more Apple features which they are currently promoting .

See Fluctuating App Store Impression

If you are a app owner who is continuously doing ASO ( App Store Optimisation ) , then you have to redesign your ASO strategy . You have to now focus on more personalised apps to maintain your level of impression on Apple App Store . User insights are necessary to make your that right people are finding right products in App Store .
ASO works totally on the basis of keywords strategy . So always be precise while taking a decision about your keywords . As keyword will be the only ranking factor and pillar for your App Store presence . Now Apple is considering both your ASO strategy and SEO strategy in order to stand your app out of the flooded crowd and earns more creditability .

Think About Personalisation From Product Delivery

When planing a product strategy , always cross question yourself about what exactly the app is all about , what purpose it fulfils for the user , and what additional features is required in the app for making it more personal for the user . Vision makes a difference and makes you better understand of how personalised with fit into your strategy down the line .
So looking for mobile app development company for your next iPhone app development and strategy planing , get your free consultation today from Winklix .
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Common UX Mistake During App Development

Mobile-App-Development

Without any doubt it is crystal clear that an attractive app design will always attract user’s . Although mobile app development is complex task . In 2018 , where app stores are flooded with varieties of app , it’s very difficult to come up with unique brand identity which comes with User Experience (UX) design .

Attracting traffic from the search engines will takes years , if promoted continuously , and that is the reason most of the mobile apps does not able to get public attention . For any top mobile app development company the very first aim is to get better outcomes by way of user experience and user interface (UI) . It is seen in most of the cases that if the user does not find app attractive than  they most likely will not return to the app and website , due to pathetic experience .

When we are talking about UX , its much more than just interface and visual design . A good UX designer is known to be one who are innovators , creative and follows of latest trends .

Some of the common UX mistake that user must avoid during mobile app development are listed below :

Considering UX As One Person Responsibility

If you are thinking of giving a role of UX to a single person then you are absolutely wrong . UX is never going to the one person responsibility , rather it is done in team work . Usually defining a common goal and taking the whole team advisory and involvement during all over developmental process will help you to control experience and expertise at their expertise levels to notify all product assessments .

Not Considering UX At Beginning Phase

The ultimate user of the app audience . It is very important to get user feedback , their tongue of taste while designing UX at beginning stage . There are various different models that that needs to be adopted to enhance the chance of app success like MVP , prototype , wireframe and more .

Avoid Complicated Login Pages

You must have seen the apps that contain lengthy and complicated login process , which sometime irritates user which finally leads to deletion of apps . Offering a simple social login or login via email and phone number / else providing them with guest login option is better solution .

Complicated And Messy App

Application should always be neat and clean , should provide navigation guide to user about how they can use the app highlighting important features of app and a clear cut easy to use functioning . The designer should have a clear vision preset in mind that the app is getting developed for personal use and not commercial use . Together with the designer innovativeness , you must also take care of clients demand and choice to get the best output .

Confusion Between UI And UX

UI and UX are two different things , although U is considered as core in mobile app development . It is has not been handled with care , all other depending modules and function will also not be on the track . The technology is continuously changing in dynamically changing environment and the design must adopt the latest technology in order to get best fit output . Use of material design , visual design , graphical design can help app in delivering the best UX .

Don’t Write Complicated Content

Content is the king to success in online environment . It helps in SEO , it helps in engaging user , getting app features on App Store and much more . Avoiding complicated content writing will add value to your app . User finds very difficult to read and understand  complicated content , and hence content should be informative .

Don’t Avoid Feedback

Feedback is always known as a charger for mobile app . Taking feedback as important things and making the changes accordingly will help the team to know the outcome go their hard-work performed . Always asking clients for feedback , rating and comments will add on to your app brand value and help you improve the app according to the needs and choice of the user. Feedback is always for betterment of app , no never ever think of neglecting it .