Tag: mobile app development company in delhi

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How Google Accelerated Mobile Pages Has Affected Mobile App Development

google amp

Google has launched AMP ( Accelerated Mobile Pages ) in order to improve the website load time . So in case you are planning to move on to AMP on your website , you must be aware of its pros and cons together with proper method to implant AMP on your website .

Google AMP is an open source framework which is currently supported by Google , Twitter , Linkedin etc . As Google has a mythology of introducing something which can be easily used by anyone , AMP fact is also the same – it can be used by an app , browser or web viewer . As it is  era of mobile app development , everyone is trying to enhance user experience . Google AMP is a combiner’s of HTML5, JS and other catch libraries . Google keep on enhancing the AMP technology from time to time , and has recently come up with these 2 types of optimisation :

1) Images : After images are getting matched , it can be loaded more quickly . For this meta could be removed , but before that make sure it does not affect user experience .

2) A more lite version : A lite version of AMP is primarily focusing on areas where internet signal is very slow and images takes lots of time to download . A lite version focuses on displaying some information that is meant and is informational .

Pros And Cons Of Google AMP

Although no question asked , AMP delivers faster load time of web pages on mobile websites and thereby automatically delivers richer user experience , traffic and position but as a fact everything has their cons to !

Pros

  1. By proper implementation of AMP , you can get a way out to stand higher in the crowd as google is offering higher ranking to AMP pages .
  2. AMP speed up the mobile website and load time and thereby delivers fast page response .
  3. If you are the one whose major part of traffic comes from mobile then AMP aids you with improvement of server performance .

Cons

  1. AMP is set of HTML , Javascript and CSS , and hence app developers will not be able to add any features or widgets .
  2. AMP is most widely accept by google only with specific google analytics tags , but it might not be the case of every other analytics platform .
  3. Implementing ad on AMP pages is complicated task to achieve with .

Benefits Of AMP

SEO Enhancement

For any company to attract more visitors , search engine ranking is what they need to pay their attention on . Anyone here expertise in digital marketing and SEO ? If not then just to let you know page load time plays a important role in your search engine optimisation (SEO) and website ranking , and implementing AMP on search pages will be welcomed by google on the basis of their search algorithms and will have a positive impression on SERP’s .

Low Bounce Rate

As the page load time is minimal , visitors will not tend to leave . AMP is just another framework used mainly for creating mobile web pages with using HTML , JS and other things as specified by Google . So if you are in planning of implementation of AMP you will certainly see low bounce rate on your website .

Speedy Website Load Time

As per the recent reports of Google almost 53 % of the visitors will leave your website if it takes more than 3 seconds to load . Since AMP decreased the page load time , no one can deny that it delivers great results with better page load time which indirectly influences more traffic and user engagement .

Conclusion 

No further question asked , we all know that AMP provides easy solution for improvement of site speed of mobile websites . In the new year 2019 , we can expect some further enhancement and released by Google for further enhancement .
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Top Performing Sector In App Development Industry

top performing sector in app development

With the continuous advancement in world of tech , making online presence in the world of internet is one of the best way to attract more and more customers . At present time the trend has developed to build the brand value and offering your services and providing values to customers online . As the online business is growing , parallel growing is mobile application industry .

As per the reports of 2017 , Google Play store alone consist of 2.8 million application together with 2.2 million application present on Apple App Store . In order for a mobile app development company to stay ahead in the race , they have to be mandatory equipped with the latest trending technologies in app development industry .

This article is written by Winklix to tell you the top performing sectors in the app development industry , and trends to be taken into consideration by top mobile app development company .

IOT

Connecting a physical  device with internet is referred as IoT . Its important to understand the importance of IoT in connection of various devices in your network .It is additionally conceivable to join a blockchain based decentralized work processes for a prompt and believed trade of significant worth that can interconnect crosswise over incongruent ERP frameworks, supply chains and different associations that takes into consideration quick and trust trade of significant worth. This is one specific motivation behind why IoT will command the web based business division too.

Cloud Computing

Your application whether it is web or mobile based will not be categorised into real application if you are not taking the advantage of cloud . It is because of the existence of the cloud that applications like Netflix and Instagram exist . The present of AWS and Google Cloud server has made cloud computing more flexible and easy for business owners to execute its models  . This has given rise to new breed in the technology and thereby giving various opportunities to business organisation . Rise in the AR/VR technology has increased the demand for cloud technologies to the next level .

Artificial Intelligence & Machine Learning

With rise in the trend of google voice and Amazon Alexa voice assistant devices , it could be clearly seen that the focus revolves around artificial intelligence . Cloud computing and IoT are just power components contributing to the raise of artificial intelligence . We have already seen the first wave of AI in smart home appliances and other appliances . However technology company , and among them most importantly mobile app development company have to take care of tech holds with utmost care as AI technology will be capable of handling majority of your operation related to your phone .

Wearable Devices

Wearable devices such as smartwatches have impact in immediate days of tech to come . It has made possible to eliminate the need of looking every time on the phone screen . AI as a latest technology will also be implemented with wearable devices in the near future .

Conclusion

Winklix with having years of experience and commitment towards developmental practises , have helped to caters the versatile needs of our clients to the topmost satisfactory level . We are full equipped with best team of softwares development capable of handling any latest technological challenges like IoT , wearables , AI and MI and more . So if you are looking for some software development company for seeking a new touch in your existing application or have a demand of a new product , get in touch with Winklix and business analyst who can guide you with best practise in app development .

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Tips To Design Perfect App Logo

Tips To Design Perfect App Logo

One of the major factor that influences buyer to download the app and increase app ranking factor is visuals of app ( of what app looks like ) . On the basis of the quality of the visuals have been displayed on app page , user will take the decision of either downloading it or rejecting it .

So visuals should be designed in such a way that it imprints a remarkable dot in users mind . When we are talking about visuals it includes app logo , screenshots of the apps , introductory video and more .

Undoubtedly from all of the above visuals elements of your app , app icon plays an important role . Your app icon will make the whole impression of your app when your user first see the app . The attractive app icon is known to be the one which is unique with high end graphics , easily recognisable and at the same time communicate the core functionality of the app . And that is the path that we follow for all our mobile app development projects .

Let’s quickly look at few of the tips that can help you in optimisation of your app icon and increases number of downloads .

Making App Stand Out Of Crowd

Thinking of creating a design that should come from heaven and will have the capability of storing thousands of heart . This is not as simple as that.

If you actually want to be shine on the top of the mountains where millions are already present , then keep in mind it is not an easy task . You have to choose the perfect combination of colour scheme and design in a way that it stand out and at the same time reflects your brand . Sounds hard , doesn’t it ? It actually is .

Don’t go messy with app design that may deliver an unpredicted result . So make it simple with denoting your purpose of app .

Go For Minimal Design

Adding to many elements on app icon will not impress user . As per Winklix approach , making combination of max 2 or 3 colours to design an app logo is always advisable  . Always try designing an app logo that denotes your purpose of your mobile application with minimum elements possible .

Keep Logo Design In Accordance With Branding

When we are talking about branding , users are getting emotionally and physically attached with your brand for all their needs that your brand fulfils . Your app icons must so the same .

Your app icon colour combination and taste should go with your brand . If you are in process of developing your brand then always keep in mind to use the same colour scheme in both website and app in order to emotionally connect with the user . Once you have made a stronger connection , user will be able to easily find you .

Always Make Sure It Is Scalable

Your app will be represented in the App Store in various places of which your app icon will be shown in different sizes according to the needs . So always design your app icon inn a sense that it looks great in app shape and sizes .

Usually it has been seen that app which has been loaded with too many elements usually looks awkward when app icon is usually seen tiny .

App icon is probably the very first thing that our mobile app developers do even before conceptualising your app icon .

Testing With Different Backgrounds

Usually user have their own personalised themes with different colour combination installed in their phone . So always keep in mind to give your app icon a colour combination that would look fine with majority of colours .

Testing your final app design is important process , so always handle with care the app UX and design .

Conclusion

So your app icon should be most eye catchy one as it will denotes the entire business existence of your App Store design. Always design your app icon keeping in mind the user choice which can convenience user to try your app .  To design your next mobile app development project , consult Winklix , the leading mobile app development company .