Tag: mobile app developer

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Mobile App Data : Understanding

Mobile App Data : Understanding

In the year of 2019 , wherein most of the companies are rushing towards app development , or may have already developed mobile app to enhance customer engagement . But it is fact that carrying on the app development for developer isn’t always smooth sailing . This usually result in poor performance of app , unexpected ROI and tons of other issues which act as a barrier in smooth running of business .

Adding on something to existing app or changing the app as per user feedback and filters and at the same time also taking care of back-end functionality changes is challenging job for some developers . It is usually seen in the companies where there is no in house development team and they are not actually able to decide when and how to make changes in app .

Data is always act as a backbone for any successful app development . In order to make an app that performs in a better away it is always preferred to take inputs in form of feedback  . So keeping all these factors in mind , let’s quickly look at some of the tips for leveraging your app data .

Collection Of Right Data

Finding a long term user of the app and their retention ration is what everyone’s expectation from mobile app . Acquiring the right data about consumer behaviour , their like and dislikes in app , and knowing the pros and cons of your app by user can also be possible by data collection .
Data can help you with enhancing the app by knowing their know how’s , contextualizing the issues and overcome with the changes in new release .
Some of the important aspects that you need to take care of are :
  • Location from where your download of app are coining from
  • What are the drop off elements in the app
  • What section of the app is most liked by user.
Once you are down with collection of the above data , the very next step is how these data can be applied . So understand each element of it , and improve app on the basis inputs can take your app to next level .

Interpretation Of Data And Making Changes Accordingly 

So looking for next step after successful collection of data ? Now you have all the geographic location , drop off elements of the app and so on . So what are you waiting for ? Just enhance the app for its betterment and release the next stable release that user loves to use it in daily life .
It is always suggestible to collect the data which includes :
  • User may directly delete the app in the very first go , if they feel like app is taking to much time to load . Always take care of the app loading time .
  • Sometimes it has been seen that clickable elements in the app is too close or difficult to click . Collection of data wherein user is facing these issues and resizing the elements accordingly in the app with help your app for customer satisfaction .
  • Always focus on implementing the necessary features in the app , rather than overloading the app with numerous of features . This can improve user experience and limit app bloat .
  • Optimise your App Store profile with good keywords and description .

Always Look At Your Reviewers 

Always take a look at your reviewers comments that they leave which can act as a most valuable data for you . Reviewers clearly states the problem facing by the user and providing them with appropriate solution .
Always keep an eye on both positive and negative feedback and the geographical location of the reviews , as that reviews might affect tons of user . Third party reviews sites can often have better review data as they are more likely to be truthful .
User express their opinions about their like and dislike of app . Always work on improving verbal complaints from actual person .

Use Analytics Software 

Tracking the data of the app is not cumbersome process in this year of digitalisation . There are numerous of ways to track data , which includes both free and paid softwares . Lets look at some of the software with good interfaces  :
  • Google Analytics For Mobile App : Google analytics is a free tool available for both Android and iOS platform to track user analytics .
  • Flurry : This is just another tool which facilitates variety of user paths
  • Countly : It is best user interface open source programme software that allows track of app in self hosted environment .
Above options are some of the simplest options easy to use options available in the market . Feel free to explore various other paid options available in the market . Data can help you improve user retention and improves the overall ROI . So start tracking the mobile app data today and I bet you won’t regret it .
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Challenges In Enterprise App Development And Measure To Solve

Challenges In Enterprise App Development And Measure To Solve

Are you a developer developing enterprise mobile application ? Then I am pretty sure that you are aware of the challenges that you might face during your journey of development . But assume a situation wherein you are already aware of the problem and solution in respect to that !

Seems to be life saver , right ?

Due to technical world is dynamically changing , providing satisfactory service to business operations had become a challenging task in respect of requirement , budgets , deadlines and technology support , which may change overnight . So if you are one of those developers who want to deliver an awesome app irrespective of the challenges then simply go through till the end of the article to know the way out for the challenges you are facing .

Challenge #1 – Change In Business Requirement By Client

Every developer might have faced this situation . You might have done your all day task , and then the email comes with the client about the new requirement . Bam ! All your coding goes into chunk and the new task might seems you like a big mountain to which to have to climb up . But you are left with no other alternative than to climb up in the mountain with the new requirement .

Measure To Solve :

As a developer you have to follow modular approach of building the code in a way that each functional module should be built separately to save your efforts for entire product . In case the changes comes in , you necessarily need to alter few modules only and rest stays the same .

Challenge #2- Security Issues

Enterprise apps are not like other simple apps , but it contain high level of enterprise and mobile data that is highly crucial for business organisations . We all are also aware that now a days enterprise apps are more moving towards cloud for storing of data and other procurement , as a the data is all getting uploaded on cloud , the risk of data being hacked has also been increased . Enterprise app developers can take care of data hacking by providing security patches , data encryption and more .

Measures To Solve :

Hackers try to find the weak security standards and hacks the data from breaking the weak point .Performing penetration testing  can help avoid hackers to hack soft spots .

Challenge #3 – User Interface

The app will become clutter and complex if user interface is not taken into consideration . Assume of an app that is so complex to understand that you are not even to perform a single task in it , will you use it ? Of-course not ! If a user does not finds app to be user friendly , they might never come back to you . So the best solution to this problem is never every try to underestimate the user interface of the app to get the best value of your app . A good mobile app development company is one to develop apps that makes employees more productive and at the same time teach them to struggle with complex interface .

Measures To Solve :

Prototyping is one of the best measure in order to come up with best app . You must proceed to designing of the app once prototype of the app has been approved by the client .

Challenge #4 – Technological Change

Technology is continuously changing and new technology and frameworks is rapidly stepping into the technological world . We all are aware of recent technological advancement such as AI , Blockchain , SaaS and more .Innovative , affordability and competitive advantage is what is needed for successful app delivery .

Measures To Solve :

You must make your app future enabled with coping up with the latest technologies and challenges that should be used in Enterprises apps , which in turn help you in saving efforts on reinventing the whole wheel .

Challenge #5 : Interconnectivity Issue With Third Party Applications

Any enterprise can’t only rely on mobile apps . A mobile apps must have the capacity of integration with existing setup of any enterprises , ie CRM or ERP to make it do final job . There might be a situation that the app that you have made may be missing technology stack of making a connection link between multiple technologies .
Measures To Solve : 
 
The app market is already equipped with lot of interoperability frameworks which enables interconnecitvity between various applications and remove the barrier driven approach .

Challenge #6 : Meeting The Deadlines

This is one of the most common issue that most of the developers have faced while dealing with the app development process . The job of mobile app development company is never been an easier task as it involves developmental process . As a mobile app developer , you must focus on bigger task as after all it is development and will take time but at the same time make sure that you meet deadlines . It is often seen that developers fails to meet the deadlines due to dynamically changing technology and project ideas of the customer .
Measures To Solve : 
 
Always try to follow an agile mythology to complete the task within timelines . At the same time also try to deliver quality product with best quality assured .

Challenge #7 : Maintenance Agreement

Maintenance of any kind of app is important in any kind of enterprise app development . Developers must be fully capable of up keeping with all the issues , bug fixation , security patches . Although maintenance of the app is not a tough task , but it may turn challenging in case you have overloaded the app with fresh products .
Measures To Solve :
The solution to the problem can be solved by including all viable points in the maintenance agreement of which your support is limited to . It is also always advisable to offer a non paid maintenance limited to 2-3 months only due to continuous technology change .
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What Can Change The Way Food Apps Are Currently Running

food delivery app development

We all have used food delivery application which has in turn changes the trend of mobile application era . This is one of the type of application that is highly demandable in marketplace and users are loving to order foods using application from the convenience of their home . We all have heard about many of the successful food application and their success stories running worldwide , but with current advancement of technologies do you really this they are next generation application ?

With the current advancement , mobile applications and smartphones are evolving to smarter side and any top mobile application development company would love to make use of latest technology so that you can get best features and functionalists embedded in your app .

A lot of improvements can be made in food industry app development in order to take application to next level . As per Winklix , one of the biggest drawback of food application is they always follow a customer centric approach and not vendor centric approach . As per our opinion , a Food Delivery application should help escalate and ease business of restaurants as well .

Also Read : How Much Does It Cost To Develop Food Delivery Application ? 

In view of what has been discussed above , let’s quickly discuss some of the smarter ways to create a next level experience for users as well as vendors .

Constructive Discount

It has always been seen that food application is willing to leverage sales for specific restaurants by offering them attractive discounting packages . Among many , customers will more likely to offer food from the restaurants that offers the most attractive discounts and thus in turn will become the most in demand restaurant .

This does benefit in adding more users to its list , but have you ever thought of how can it helps in audience growth of restaurants .  Is is usually seen that this discounted rates is provided by food delivery applications and not the owners . The major drawback of this is restaurants owners are not getting any additional value of customers and orders , as discounting strategy is applied to some specific vendors only and not all vendors and at the same time no audience of that vendor is getting increased as they are actually not offering any discounted scheme . Food delivery apps are forcing user to order from their mobile app only .

AI And Machine Learning 

With the help of AI and Machine Learning , food delivery application can be taken to next level by acquiring frequent food habits of the customers . Prolonged uses of this features within the application can lead to acquisition of valuable data and showcase the restaurants and choices that best suits their taste of tongue and can also reduce burden on part of customers and facilitating them to order right from their desired restaurants by showcasing restaurants of their interest .

Smarter UX

UX now means combination of your eyes and fingers . With the introduction of voice recognition devices and virtual voice assistant , mobile UX definition has completely changed by leaving your eyes and finger free and controlling all task by virtual voice assistant . Food application can be integrated with smart watches and voice recognition devices so that customers can order food transactions with ease .

Smart Health

Food apps can help you get deeper relationship with your heath by providing you with suggestion of healthy diets belonging to particular regime . Food application also in combination with smart watches can help you measure your heartbeat along with guiding you with measures about what you eat and what exactly market of restaurants serve , thereby aids you in measuring calories and nutrition intake that can improve your overall health .

Better Analytics 

Technology aids you with getting the accurate user data about their behaviour , ordering habits and more thereby helping you with better analytics . This helps the restaurants owners to get a better picture of the audience demand , their likes and dislikes . They will accordingly help them in carving better services which in turn increases sales and services .
As one of the best mobile app development company , we at Winklix always loves to work on the latest technology  which can be delivered in food application in order to get the best out of it . Feel free to contact us if you are looking for  mobile app development company for developing food delivery app .