Web App VS Hybrid App VS Native App – Which One To Choose From ?

web vs hybrid vs native

 

When it comes to mobile app development , its really been a difficult task to choose the best technology for developing your app.

Depending on your business objectives and goals , each technology has their own advantage and disadvantage . Variety of factors need to be taken into consideration while deciding to build your app on Native , Hybrid or Web version platform . I am writing this article not to choose the winner among the three platform , but I am here to guide you the advantage and disadvantage of each platform , from mobile app development company viewpoint .

Web Apps

Web apps are apps that run on your phone browser and does not get stored in your phone . Web apps are not website , rather they are made specifically for the phone browser to improve functionality , and is not similar to mobile sites .
Web apps can’t be downloaded from the respective app stores , rather they can be access from a phone browser . IT’s hard to find the difference between web apps , hybrid apps or responsive website design .
Sometime you might have seen that you have downloaded the app from app store , and the app is showing you non rather than the web view of the website , containing url of web app .

How A Web App Can Be Build ?

Web apps are built Javascript , CSS , HTML 5 and can be run only in a browser like safari , chrome etc . If you are searching for software development kit for developing web apps , then unfortunately its not available .
Progressive web apps is hybrid version of regular web pages and mobile apps , but lacks the functionality of native mobile apps . But due to technology advancement in this technology , progressive apps are now able to successfully deliver functionalities like sending push message , using test gestures and so on .

Advantage

  • One app for all platform
  • Easy to build
  • Inexpensive option
  • Can be maintained easily

Disadvantages

  • Slower performance than native app
  • Needs browser to run
  • No icons on desktop

Native Mobile Apps

Native mobile apps are the most famous and common type of app available in market. Both Android and iOS platform have their specific written languages  to build app . Apple has Objective C and swift and Android app has Java . Most company prefer to invest in the native app because of its advantage .

Advantages

  • Really fast and responsive
  • Gives best performance output
  • Available to get downloaded from the app stores .

Disadvantages

  • Expensive
  • Required a highly skilled technical person to build the apps
  • Not best option for simple mobile apps .
Native mobile app user must necessarily have to keep on updating the app in order to take advantage of improve accessibility , however it may not be the case in web app .
Inspite of the higher initial cost in developing a native app , it is proven worthwhile for business organisation due to its advantage and higher performance , thus giving user personalised experience .

Hybrid Mobile App

Hybrid apps works across all platform and gives higher performance than web apps . It is built using HTML , CSS , Javascript and run in web view . It also contains the features of native app also .

Advantages

  • Easy to built using technology like HTML / CSS / Javascript
  • Less expensive to develop
  • One app for all platform using technology like Cordova
  • Requires less time to develop than native app

Disadvantages

  • Slower performance in comparison with native app
  • More expensive than web apps .
  • Less user experience than native app .
Since the hybrid app are just the web view version , it required more time to load and hence it affect the user experience . The another main disadvantage being it can not be customised on the basis of platform .

Which Approach To Choose From ?

Well this decision solely depends on your business model like in how much time you want your app , what is the initial investment you are planning to invest in apps , how complex is your app and so on .
Irrespective of the approach you choose from , your app must be quick , responsive and reliable . As more and more users are moving towards mobile device , and to stay ahead with your competitors , you should provide your customer a richer experience .
Finally , its important to work with an app development company that can specialised in these things and can provide you consultation regarding the same .

THE RIGHT WAY TO LAUNCH AN APP

blockchain wallet

Want to launch the app successfully to generate revenue? Well! You will have to launch the app in the right way to achieve this. It really does not matter if you have a awesome app idea, or you have good developers and marketing team. If you are launching it right, you will never be able to launch it successfully.

Many people believe that that submission of app in the market place is enough for the success of the app. But wait… it is not so! The success of app initially depends on the step taken even before the very first idea about building the app strikes in your mind .After launching the app , planning and promotion is continuous process. Here, we will be discussing everything you need to know for launching the app in the right way.

Recursive research process

Invest a reasonable time in thinking about some questions before going for development. Think about the questions like-Do you know all your competitors? What is your target audience? Why would demography will download and use your app? What is the speciality in you app that other app don’t have? These are very valid questions to think about before developing the website. 

Beware of copy cats!

You have to do a proper research work before taking any step forward. Before investing any amount in the app make sure you have done enough homework and you have a bulletproof plan ahead of you. If you have a very unique idea, then make sure that your idea is not stolen away by your competitors. This is essential because as soon as you launch an app, you competitors will grab the idea and will launch their app using your idea. This may impact you badly as far as the finances are concerned. So make sure that you launch the app rock solid.

The right platform

When launching an app, launching it on the right platform is very crucial. iOS and android are completely different platforms. Android have a very huge market but most of the app are available for free while on the other hand iOS app generally charges a nominal fee. So IOS app earns more as the users buy more iOS app as compared to android app. You have to choose the platform according to your business requirements. IOS apps are used more by senior citizen people while younger generation prefer android as android phones are much cheaper. 

For more information about App Store Vs Play Store , you can refer our article here .

Testing is the key

Recursive testing is very important to provide the stability in the app. Using the building tools are not sufficient to provide a good testing environment, it is essential to have manual testing to test the app on different phone. There are so many phones available so it is quite important to test them on most of the phones. This testing has to be done before the launch of an app as it can save you big bugs and time to remove the bugs.   

You can always hire beta testers before the launch of an app. Beta testers are a group of people who have a decent knowledge of testing and development. The app launch must be a time where you celebrate rather than you test the application.

Marketing tactics and strategies

Proper marketing is one of the important factors responsible for the success of the app. Before the launch of the app, it is very important to build up the hype so that people are eager to wait for the launch and cannot resist themselves. There must be chatter among people about your app before the launch.

There are numerous ways to market your product, some are free and some are paid. So it all depend upon your marketing budget how much you can put into it. It really does not matter whether the market is big or small, all that matters is that whether you are putting your efforts and marketing smartly. First identify your market and then only go for the next step.

Try to make everyone excited about the launch of an app. It is also important to retain downloads even after the first rush.

The application process

Every app store has different guidelines for the launch of an app. So make sure that you understand and follow a proper guideline to launch the app on the marketplace. Launching the app without understanding the rules of the app store can lead you in huge troubles.

Look out for the opportunities

When the launch of the app is successful, don’t get carried away with all the clapping. Main thing still remain which is how you capitalize on the new opportunities. If you find that you app is used alongside with another app, you can offer bundle sale by contacting the other app’s owner.

Winklix is an app development company since 2004 located in the heart of India which provides app development in iOS and android platform. If you want to know more about the launching of an app or looking for an awesome app development company then contact us .

Why Do Companies Outsource Their Mobile App Development Activities?

why company outsource mobile app development projects

Market for the apps is growing by leaps and bounds with every passing year. Development of apps has taken an exponential rise. Companies are looking to outsource their mobile app development activities to other mobile app development companies. But the big question is- why would they do so? They simply do it because they don’t have enough time, technical expertise, money, resources and experience.

A business is obsessed to rope in external sources to develop the mobile apps because they are driven by desire to save money. They scout for the companies that provide cheap and the best mobile app development. It is vital to have a great healthy working relationship with a technically strong organization as they must provide a professional working environment along with the timely delivery of quality products.

When we choose something, with every advantage, there come some disadvantages as well. So lets us look at some of the positives and negatives of outsourcing the mobile app to a company.

Advantages of outsourcing mobile App Development:

  1. Saves lot of pocket money

The prime advantage of outsourcing mobile app development to an  is that it is very budget-friendly option. When you outsource app development, you will be charged only for work done by them; this can be done on an hourly basis on can be fixed payment according to your negotiation to the company.

 

You can cut off overhead costs which can help you to bring down the development price of your app. You will have to pay only for those features that you want in your app. So outsourcing is an affordable option where you don’t have to worry about the constant improvements in your in-house technical team.

 

  1. Convenient Technical Expertise and Resources

When you outsource your app, the outsourced mobile app development companies have dedicated teams which take care of your project right from the beginning till your mobile app comes up in the market. By selecting an external mobile app development enterprise, you can benefit the services of industry designers, experts, project managers, testers and marketers; all those experts who are linked with the outsourced company.

 

  1. Exploiting the technology

When we export our app to an agency, they have a dedicated team that is focussed on using the technology that suits your mobile app development requirements to bring out the best. Due to the mutual agreement, they use the best technology available.

 

  1. Time Saver

You might have heard proverb “Time is money”. Outsourcing your work saves you a lot of time as the outsourced company have to finish your project before the deadline. Huge amount of revenue is generated if the work is completed before time.

 

  1. 24/7 Support

The right support at the right time is very essential. Outsourced company provide 24/7 support to resolve any problem that may pop up during the mobile app development.

 

  1. Complete Transparency

Outsourcing your app provides you complete transparency over the app development according to your need. They provide certain tracking tools that are the milestones of progress linked with your project. This paves the way to create a healthy win-win relationship between both parties.

 

Disadvantages of outsourcing mobile App Development:-

  1. Data Privacy Insecurity

When you are hiring an external agency to develop you app, you are jeopardizing the confidentiality of data. So you must sign a Non-Disclosure Agreement (NDA) before handing over you project to the company. There are many freelancers who do not even care about the data privacy.

 

  1. Not much control over the App development process

When you hand over your project to the external party, you may loose track of what is happening on the other side- how your project is building up? Constant assessment of your project may not be possible due to remote access.

 

  1. Time Zone Gap Lapse

If the project is outsourced to a company of different time zone, then it may result in poor communication due to different time zones. To address this issue, project managers are hired to bridge the gap and constantly keeping you up to date about the current developments of you project.

Conclusion

You must outsource your project after keeping in mind all the pros and cons. The flaws can be corrected by in-depth analysis of the company, its reputation and the customer feedback in the reviews and blogs. The NDA must be signed by reading it completely to prevent any future glitches