Tag: mobile app developer in delhi

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How Mobile App Development Trend Is Growing In Digital Marketing

app development company winklix

We all have been experiencing the new era of mobile app technologies which is growing with the help of increase in number of smartphones users . According to the recent reports , almost 80 % of the user traffic is coming from the mobile app now , and that will continue to rise more in forthcoming years . Custom mobile app development is doing a good job in framing marketing strategies . Now with the help of mobile app , you can actually extract the data in case you are planning for a long term marketing campaign strategy .

Acquiring Data Through Mobile Apps For Planning Long Term Digital Marketing Strategy

With the use of mobile apps , its been very easy to acquire data of the customer for both sales and digital marketing trends . You will be able to access their contact list , would be able to know their preferences , buying behaviour and more . These data is not proven beneficial for one time use only , but it will act as a long term asset for you which keeps on helping you from time to time . Since apps are now one of our mandatory part of life , we could not loose this opportunity and offer apps that follows customer everywhere .

Reaching User At Large

Custom mobile app development is usually terms as a one time investment which helps to you grow your business to next level . Business across the world can facilitate user to download their app with just a simple and short quick link . With the help of mobile apps , business can reach mass level of customer and can engage the customer through various modes , instead of customer searching for their brands individually . The another big advantage being your app can be accessed globally and non limiting your bricks shops to be accessed from one specified place only .

World Is Just A Tap Away With Mobile App

The mobile apps has simplified our life , making it more easy and convince and that’s all is possible just because of technological advancement in mobile apps . In todays world , GPS is used to get the direction ,  social media and chatting apps are used to connect with family and friends all over the world and that’s so free of cost , we can shop online through app without even actually visiting the physical store . Moreover we can book taxi service from home , view live streaming of the television , can order food online and last but not the least can download good games for time pass . Therefore before making any app for your business , always try to fill them with the features which can become the user daily life part .

Power Unlocked With Push Notification

Familiar with a ping of different apps on the top of your phone , often know as notification . In technical terms it is known as push notification . Push notifications plays a important role in case you want to give important update or new features update to the users . Business are actually using this to introduce their new products , give user offers and discounts and more . It is quite obvious that you will surely like to use this feature in the app to highest your update which user often ignores while using app . But wait… you need to smartly plant this push notification in the app , else either user will uninstall your app or get your notification muted .

Give Sign Up Feature And Enhanced User Experience

It’s not worthwhile to offer an app to the user without the sign up feature . You can simplify the process and limit the filed in the sign up , but you need to necessarily work on this feature to make your app useful. If you are not encouraging user to sing up on app , all your efforts will go into vain . You should design the apps in such a way that it offers easy sign up process and highly enhanced user experience . Moreover your apps need to be compatible with all smartphone screens , so you should get both Android and iOS app developed for your business to reach huge number of customers .

Conclusion

Smartphones has changed our lives completely . At Winklix as a leading mobile app development company  , we are full equipped with application development team . We are dedicated towards designing and development of mobile apps that user will make the part of their daily life .

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How To Avoid Waste In Development Process Of Mobile App

This post is highlighting the waste that arises during mobile app development process , what is the reason for their occurrence and the best measure to be adopted to minimise or avoid the defect and can carry on effective development process .

Defects

Defects are known to be mistake that can give you unexpected output . They are extremely harmful for any project and for any mobile app development company as additional cost , resources and time will be required to fix on that defects . The defects may arise due to lots of reason , the most common  being is lack in  understanding of user requirement , poor team coordination , lack of technical feasibility and more .

It is the fact that we can eradicate the defects completely as they are part of development process , the only thing we can do is we can apply proper measures to reduce risk and correct defects quickly at the time we have detected the same.

How Process Helps Avoid This

Bug reduction together with code review by quality code reviewer , thereby improving quality of code and thereby enhancing quality of end product is the best measure we can adopt to avoid the defects arising out during the developmental process .

Overproduction

Overproduction is known to be happen when your projects goes beyond the roadmap and documentation in order to achieve the desired outcome . In app developmental process this is referred to extra functionalities and extra features . Overproduction leads to occurrence of more time by development team and will lead to inability to priories the things .

How Process Helps Avoid This

Proper planning avoid overproduction . Not building the functionalities which are not at all necessary and is beyond clients requirement reduces risk and increases efficiency .

Waiting

Waiting refers to anything which can cause delay in the development process . For instance delay in information from the client side , inaccurate capacity planning or delay from external parties which causes project delay and more .

How Process Helps Avoid This


Small team working together will be able to easily transfer knowledge and avoid issues that may arise if you rely on third party resources , and will obviously reduce the waiting time and reduces time wastage and timely delivery of mobile app .

Non Utilized Talent

This waste is known to be occurred when team member fails to take the complete advantage of the resources available which carrying on the agile development process .

How Process Helps Avoid This

For this process to work , each member has to be deeply analysed on the basis of their personalised skills so that each member can contribute as an active contributor in project completion , rather than assigning a task to specific person who only completes assigned task .

Our project manager tries to include the unique ideation of each employee and assigning of task accordingly to their skills , QA , designer etc . Also all team member will be involved in timely updates , giving demos and more in order to get the best possible outcome about the product under development .

Inventory

Inventory refers to unusable work that has been partially completed or completed ineffectively based on project parameters . It not only affect project budget of project , but also affects its velocity . Common causes includes incomplete information , not proper understanding , not proper communication , improper prioritisation .

How Process Helps Avoid This

The very first thing that our project manager do is to create roadmap and hand over the same to our team members to avoid any miscommunication therefor minimising inventory wastage and mitigates budgetary risk .

As a full custom mobile app development company , Winklix has the capability to handle entire lifecycle right from planning , strategy to UI/UX design ,app development , Q&A , Testing and more , we are here to give you expert guidance on app the above . Start a quick talk today to get started with your mobile app development .

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How Does Winklix Calculate ROI For Apps Made For Enterprise Clients

roi

At Winklix , we have worked with startups as well as Fortune 500 companies offering them the best mobile app development services . There are lot of ways for calculating ROI like app calculator and more , but at Winklix we focuses on developing a perfect balance features and its value for users in respective to their business requirement .

When clients choose Winklix , our primary focus is to deliver them product within their budget that will help them to achieve their expected return on investment . We believe that the ROI can also be achieved if the app is optimised for richer user experience , thus allowing user to invest in app and our clients can see the profits arising out of it .

Always Love Working With Client Simultaneously To Develop ROI Focused Product

When any of the organisation sets their annual budget , they must consider investing in mobile app development to facilitate their customer with easy process , regularise internal management and more .This all helps them in generating ROI . At Winklix , we consider them as our potential clients .

If any company is searching for application development services  to meet their expectation of idea , they will obviously approach right mobile app development agency to ask simply the experts about highly priority focus points that than give them high ROI together with the years of knowledge and expertise for their proposed solution .

Every company focuses on user satisfaction as ultimate user of the mobile app is user itself , if they are satisfied you will also be satisfied . At all of these points , our Product Management Team has always went beyond the saturation level to deliver them creative yet awesome solution which is beyond understanding pain points of the user .

Feature Prioritising For Maximum ROI

Winklix team who manages projects at the very first stage takes client ideas and then we turn them into app that gets featured in app store through our agile app development process . When clients meet our project managers , we alway make sure they are meeting the experts who can guide them throughout the process and deliver them the app they desired . It is their job to find the best solution as they are expert in this filed and nor our client , who have just choose us to find the viable solution .

As a Winklix project manager , the very first thing we do is write down all set of features required by our clients and then finds the viable solution out of it . This is achieve by combining our team knowledge of outside world together with their expertise knowledge of industry reach .

One of the most important thing while creating a wireframe by our project manager is defining sets of features of app and their possibilities .This proven very helpful for our clients as well as us as it clarifies our aim on which we have to focus on .

For us , our client problem is our problem  . Our aim is to work along with our client so that we can become the partner in their growth on continuous basis rather than doing just one time business with them .

Thinking of how do we choose the best ideas ? We narrow down the product with additional two or three feature in support of the main features we are focusing on . We focus on finding the viable solution that can directly generate the product revenue for clients . Our market strategist team together with project manager deeply analyse the market before coming to any conclusion .

App Optimisation For ROI Opens Up The Door Of Post Launch Options

Our aim is to make our client app an successful application . Delivering features that user will love to use together and will obviously increase ROI is the very first version of app which we focus on . This helps our clients to maximise the ROI and give client the immediate ROI .

At Winklix , we focus on delivering only products that benefits both client and customer by implementing the best features into it .by way of great user experience .