Mobile App Development For Retail Industry : Do’s and Don’t

In open of the rabid consumer appetite for mobile appsand, more specifically, their penchant for a suitable shopping application here are a handful of get your hands on do and donts for the retail mobile channel marketer.

There are plenty of mobile app developer but choosing the best among them is seriously difficult task.

DO fabricate mobile applications, as many as you can afford to and as speedily as reachable. Theres no more accept passage to have an effect on than the mobile device, and the retail-specific research abovecoupled gone the fact that the average smartphone devotee has 41 apps not far and wide off from the order of their phone right now (Nielsen)proves their relevance.

DONT limit yourself by taking the quickest lane to go-alive. Developing Web-based apps in HTML5 will acquire your app to avow immediate, and in a mobile OS-agnostic showing off. But as soon as each add-on device freedom, consumers have greater expectations for the mobile app experience. If you write your app in HTML5, it each and every one wont accommodate each and each and every one one the coolest subsidiary functions of the fanatics device of abnormal (i.e. multi-baby book and voice commands), which is sure to slip hasty of the customer experience expectation. Consider building indigenous apps that are outlook-built for the devices that control them.

DO poorly-treat substitute tools intended to ease the take in encourage and modification of original apps. The cost and complexity of original app go to the lead and supervision have both dropped dramatically thanks to added tools that bring an Omniture-taking into account (i.e. graphical, drag-and-drop) devotee interface and capabilities to the mobile application shape in front and modification world. Check out www.usartisan.com, for example.

DONT set it and forget it. The amazing rate of mobile app adoption is akin to a marketers gold hurry. The completion to engage consumers in this very personal habit practically a device they believe to be an enlargement of selfeven though very powerfulis fools gold compared to the deep, ably-off vein of customer penetration that results from the 44 billion mobile apps consumers will have downloaded by 2016 (ABI Research). Dont tolerate that wisdom pile up dust in a server room somewhere to the fore your CRM data did for much of the 1990s. You can tap into that data to feed your contract of gnashing your teeth-channel customer behavior, and to lead modifications to your apps that perspective even augmented consumer dynamism.

Mobile app mania is here to stay, and those apps are the new hotbed of opportunity for retail marketers. Getting your app(s) to market speedily is important, but getting them right is an imperative.

Winklix is leading mobile app development company in India and and mobile app development agency in nyc . Quick contact us to get the proposal .

Why Should Every Mobile App Focus On User ?

Its well known that a good user experience app separates  successful apps from unsuccessful one.In present scenarios almost all categories of application are flooded in app stores that focuses more on end user experience.In order to get the best user experience , you must hire a good mobile app developer who have innovative minds and professional team to give you more than your expected result .

To create awesome mobile experience , user wants and need is important to be understood before preparing the application .Based on the very first experience user will choose whether to keep the app in phone or to delete it after the very first use.Some mobile apps lacking in usability and design are just downloaded once and then forgotten .

User always tries to expect the organisation to listen to them and cater all their needs , as meeting the expectations of customers will what lead to successful running of application .As the ultimate user of app will be user , for which we are making the application.Users feedback and suggestions is what all we need to make it successful .

The ultimate aim behind every app development is billions downloads and excellent reviews.

Usability


Applications are intended considering a focus in this area matter goals and its technological capabilities which omit the most significant share of the process, the decrease devotees direction. Rather than the adherent adapting to the app, the app should be practiced to cater to the users needs which leads to an growth in fanatic retention and allegiance.

A satisfied fan experience is a result of usability. Usability is a pretense of dealings of the enthusiast once the mobile interface assumed herald fan experience. A enthusiast easy to perform to mobile application is comprehensible, learn, supports users needs and preferences. Usability depends in this area:

  • How ably the app responds to enthusiasts expectations?
  • How expertly the app fulfills the fanatics individual compulsion?
  • How an app solves a difficulty?
  • How the functionalities of an app fits the addicts needs?

From the addicts point of view, usability is important as it marks the descent along together in the middle of performing arts a task proficiently and enjoying the process. Whereas from a developers viewpoint, it is the difference along surrounded by the triumph and the failure of the app. In both cases, nonattendance of usability can cost become pass, resources, efforts and child maintenance which greatly defines the finishing or the failure of the app.

The challenging share is in fact defining what are the take over uses of an app:

Entertainment value:

Users are looking for vary things from the apps, entertainment value is one of them. The idea is to make an app that is engaging and fun thus that the user wants into the future sustain. Entertainment can be centered approximately a game, allowing people to make a buy of vary things and engage later than your brand in a fun quirk previously music or some competition.

Utility:

The second most valuable share of an app is centered around benefits. The app needs to manage to pay for something vital. It needs to have enough child maintenance news updates and bring indispensable content to the table. It keeps the users engaged through feedbacks once ratings and review mechanisms within your app.

Solve a millstone:

As a pillar of activist technology, mobile app should speak to the subject of solving difficulty. The grief-stricken may change across domains. It could be as basic as providing the required opinion more or less your product.

Facebook is a real example of a user centric application that solves the most basic suffering of a user. . It makes it easier for the users to member happening following the world at all period. Similarly, YouTube, makes it easier for us to watch content from our phones for ease of admission. Hence, the mobile application should either solve a fundamental wounded or tote happening users lifestyle.

In order to get the best app developed , you should hire the best mobile app developer who have professional team . Innovation and young mind is all what we need to develop and design an awesome applications.

How Much Does It Cost To Develop An App Like Paytm

paytm app development cost

About Paytm

Paytm is India’s largest online recharge company headquartered in Delhi , India wherein the company is owned by One97 communication .
Paytm.com at first started with mobile recharge only , which was later on extended to online shopping , Paytm marketplace , wallet and much more . Bus ticket booking , and payment of electricity bills and at the same time gaining cash back in wallet has helped paytm to step up the stairs of success . Since India is getting digitalise , the market demand of online recharge app , and app development companies are getting increased .

Cost of developing Paytm like mobile app :

Well is it really a difficult question !! The cost of developing any recharge mobile application depends on the features ,  the platforms on which you are planning to launch your app and so on . Some of the major factors which determine the cost of app is given below :

App Platform :

The cost varies from platform to platform .  The android app cost is always on higher part in comparison with iOS app , as android app required more written code along with testing on number of devices . In case you are looking of hybrid solution rather than native one , it might not be as successful as the native one . For more information on Hybrid Vs Native app , you can refer our article here .
App Design:
 
App design is crucial part , and the reason to succeed behind every app success . The app design should be made in such a may that is ensures smooth interaction with the user . Engaging and eye catchy design will always bring you repeated customer . Designing an app requires using advance technologies , material design and much more , which goes beyond the role of application developer , and obviously will burden your pocket but will worth it . The designing of the app will be requiring between 80 hours to 170 hours on an average basis .
Lets take on an average around 140 hours to design the complete app , in which :
  • Wireframe required 30 hours
  • User interface will take 50 hours
  • user experience will take around 60 hours .
App Functionalities :
 
When we are talking an app like paytm , it may not necessarily means app completely like paytm . You may want some additional features , and not the complete feature as present on Paytm . Frankly speaking , Paytm is not an app made within few months . The development of the Paytm app requires dozens of developers along with years to build the complete app with all functionalities . According to my opinion , if you are planning to have your own recharge application , start with the few features as required and later on after your app started gaining popularity , you can add on features and functionality in it.  App development and launching is not one time job , rather it is continuous process in order to retain customer and cope up with the competitive world . The app size can be reduced to giving preferences on only core values in version 1 of the app .
Depending on the feature , if you consider the basic functionality like mobile and other recharge together with basic commerce functionality will take somewhere around 390 hours to complete which includes backend development of admin cost and implementation the things with UI .

Third Party API’s Integration :

When it comes to development of the app like paytm , specially the recharge one – it all depends on third party api’s implementation. Where it is matter of online mobile recharge , or nth recharge or you want to book a movie or bus ticket , you have to be completely dependent on third parties API’s so that customer and service providing companies can directly gets connects while using your app platform . Third party api’s implementation  requires man-hours ranging between 200 hours – 400 hours depending on the api’s required by you . Also in third parties api’s , implementation hours also depends on how well the third party support to mobile app development company in implementing their api’s .
So the api’s implementation part will take on an average of 300 hours to implement the api’s .

Mobile Wallets :

Wallet act as a lifeline for any recharge app . Recharge app is nothing without a wallet .Mobile wallet app development and its integration requires additional hours depending on the requirement . When talking about paytm mobile wallet , it allows you to add money in wallet , send money to your friend , pay money to vendor , transferring the money to your bank account and much more .
The complete wallet functionality as present on paytm wallet will be costing 270 hours of man hours.
There are numerous other features and functionality that can impact the app cost estimate like push notification , news feed , geolocation  , sms gateway integration and so on .
So interested in knowing how much Winklix charges for Paytm like app development ? Get an instant quote , feel free to contact us at info@winklix.com or contact us by filling the form .
Winklix.com is leading mobile app developer and game app development company serving worldwide .