Best Advantages of Android App Development to SkyRocket Your Organisational Concept

Best Advantages of Android App Development to SkyRocket Your Organisational Concept

Companies nowadays are realising how mobile applications may assist amplify impact and increase their client base in the technological society. With practically everybody utilising a smartphone to browse a range of applications – it has most surely provided a major boost to the eCommerce company.

Android OS presently commands a substantial share of the mobile application development industry. With over 2.5 billion active members dispersed throughout the world – the number is always expanding. What shows the relevance as the ideal system for enterprises are appealing benefits like large consumer reach, easy personalization, quicker implementation, increased scalability & many more.

When it comes to providing your business with a digital increase in the mobile environment, there are a lot of factors to consider. We’ll go over the advantages of Android application development in this article and assist you to figure out how to keep relevant in the market in today’s world.

What’s the Point of Android Development?

Android is often regarded as the best operating system for startups and businesses. Here are some of the benefits of developing an Android app:

Platform with a Low Cost of Ownership:

  • Android developers have simple access to technology and systems.
  • End-of-life gadgets and hardware are less costly.
  • Every upgraded OS version has a few compatibility concerns.

Fast and Simple to Create:

  • The accessibility of the simple functioning model speeds up the development of applications.
  • In the previous five years, application adaptability has resulted in an exponential increase, with performance metrics and the price of application creation being essential features of this technology.

Furthermore, the future of applications isn’t just about applications. The emergence of wearable devices and Smart TVs has ushered in a new age in application creation.

Android App Development’s Advantages

To grab the eye of more prospective clients, each businessman must fight with inventiveness. It’s because the true objective of any company is to make money. Furthermore, the Android development system’s progress provides entrepreneurs with a cost-effective and scalable way to create applications.

As a result of the online revolution, Android mobile apps have touched almost every industry today. Even though iOS is a successful system, there are several factors why Android development is the greatest and most successful system for organizations.

High Return on Investment (ROI) at Low Costs

The Android SDK is readily available, which is one of the main benefits of Android application development. The material design from these SDKs could be used by development teams to create innovative applications. Moreover, for app deployment, developers/development groups must pay a one-time registration fee. After that, people may design and perform testing for their devices on any computer device, assuring minimum investment and enhanced user involvement. As a result, end-users benefit from an interactive app, while the company sees a larger financial return.

Deployment in Less Time

The development process for Android enterprise applications is only a few hours long. It gives enterprises with fresh ideas a comparative benefit by allowing them to go to market quickly. As a result, one of the major advantages of Android development is the reduced Time to Market (TTM).

Target a Variety of Platforms

Because the software is written in Java, it may be ported to a variety of operating systems, including Symbian and Ubuntu. As a result, organizations may use Android app development to reach a variety of devices. One of the numerous reasons why businesses pick Android development is because of this.

Learn all you need to know about migrating iOS apps to Android. And how it enables businesses to make the most of their time and money by focusing on the interests of various species groups.

Kotlin has also been designated as an official language (or a Java substitute) for Android development by Google. Kotlin Multiplatform could be used to create apps for both iOS and Android. Major technology firms such as Pivotal and Atlassian, as well as industry behemoths like Pinterest, Uber, and Evernote, use Kotlin for their Android solutions.

Scalability and versatility

With the addition of Android Studio, the OS’s adaptability and versatility have increased. It works with all Android devices, such as smartphones, tablets, smartwatches, and Android TV. It allows Android apps to work with new technologies including IoT, AR, and VR. As a result, it is among the most important Android app advantages. Furthermore, the Android app network’s adaptability enables software developers to create dynamic mobile apps that fulfil numerous roles once downloaded on a gadget.

Increased Security

Android P included several new and built-in security mechanisms. This would assist in the prevention of malware and viruses. As a result, android app development offers remarkable security and dependability. Continue reading to learn about Android best practices for security and privacy, which may assist enterprises in determining the best strategy to take in the whole application lifetime.

Customization

Android is an open-source system with a lot of personalization options for developers. It is for this reason that Android apps are so successful. Furthermore, the OS allows you to create adaptable Android applications that may be readily linked to your current organizational procedures’ multimedia analysis and data management features. As a result, businesses could benefit from accessing a larger client base by adapting to shifting business needs.

The number of advantages of Android development also includes business-friendly characteristics that allow expanding the market. Winklix could assist you in developing unique and powerful corporate-grade applications that are future-ready as an experienced business mobile application development firm.

About Us

You must design mobile apps that respond to changing client needs as an entrepreneur. And, as you might expect, a compelling Android application may provide businesses with access to a broad client base while requiring little marketing effort. However, this effectiveness is contingent on the application’s performance, which is determined by several aspects, such as personalization, ease of use, and technique.

Winklix, a reputable and capable technology partner, will assist you to accelerate business expansion with a tailored application while lowering IT and resource expenses. Our staff provides a high degree of knowledge to assist you in maximizing the benefits of Android development.

Capability in Native App Development

And have a glance at a few of the different sorts and kinds of native applications that we could create:

App Development for Grocery Delivery

The surge in grocery delivery application development, just like any other online purchase, has solved the need for secure and easy supermarket buying. If you’re a beginning, a small enterprise, or a major corporation, creating an app can assist you to achieve your goals and satisfying the requirements of customers.

We could create applications for the following, based on your needs:

Aggregators

  • Shopper-to-grocery-store facilitator or mediator
  • Organizations that own a grocery store or a network of stores will benefit the most.

Marketplaces

  • Organizations, like aggregators, have their delivery workers who deliver things.

Single-story establishments

  • Grocery store with a customized application to manage the real store and expand online

Supermarket Conglomerates

  • Grocery store on-demand applications that are large and scalable
  • Customer information is collected to give highly tailored offers.

If you want to understand further about the on-demand service application and the function a development partner will play in terms of advising on the tech foundation – functions and technologies required – read that article. This will be in addition to researching, validating, and evaluating your concept to see how far it can go.

Development of Location-Based Apps

Geolocation technologies are already found in 90% of smartphones, enabling consumers throughout the world to receive highly tailored suggestions. Location-based application development, on the other hand, can assist with a lot more than just local discovery. Here’s how we may assist you in creating applications for a certain business:

Travel

  • Use your present location to find hotels and trendy restaurants.
  • Send passengers real-time alerts and texts.

Retail

  • Items should be easy to find within stores.
  • Examine product availability as well as discounts and special offers.
  • Choose between pickup and delivery.

Automotive

  • Tracking the position of your vehicle
  • Passengers are kept up to date on arrivals and delays.
  • Meeting deadlines and ensuring delivery compliance

Tracking your health and fitness

  • Make a daily fitness plan.
  • Find local gyms or personal trainers.
  • While on the go, connect with like-minded fitness lovers.

Dating & social media

  • Individuals should be shortlisted and showcased depending on their proximity to a specific location.
  • Relate to people from all over the world based on their location choices.

Development of Mobile Apps for Healthcare

There is a spike in demand to increase client experience and deliver tailored treatment for important clients in this period of a global medical emergency. To deliver linked care and shift away from old procedures, healthcare startups, hospitals, care centres, and medical experts are focusing on healthcare mobile application development. Here are the various types of applications we could assist you with, each tailored to the specific demands of your company.

Apps for healthcare

  • Allow for regular consultations between doctors and patients.
  • Remote medical monitoring, video consultations, scheduling management, and online medications are all included in this telemedicine package.

Apps for tele pharmacy

  • Allows pharmacists and patients to communicate quickly and easily about drugs, prescriptions, dosage, and other topics.

Apps for medical purposes

  • Designed specifically for medical and pharmaceutical organizations to automate operations and share updates on new medications, medical treatments, and other topics. Discover more about how we use personalized healthcare applications to assist medical practices to enhance clinical efficiency and provide better patient care.

Apps for getting in shape

  • With frequent guidance on nutrition and exercise routines, people may achieve their fitness objectives and keep active.

Apps for Mental Health

  • Using therapy sessions and consultations that encourage good sleep and stress release through stimulating images and exercise, aids in the maintenance of mental well-being.

We provide a mature viewpoint to aid organizations like yours in producing simple and feature-rich technology apps, with more than a decade of Android Application Development Services expertise.

Final Thoughts

The process of developing a virtual appliance on the Android or iOS system is based on the organizational requirements and resources provided. An Android app development business could help you connect with customers with the features and functionality you need. They could assist you in taking advantage of the operating system’s advantages and international market dominance. While beginning application development, it’s also important to think about the project’s estimated time and cost. Evaluating revenue goals, targeting the right customer (demographic and geographic features), required application features, variety of gadgets (phone, tablet, and more), application support budget, publication, and constraints are all key elements to consider. We could assist you if you’re still unsure where to begin.

Examine the Costs and Benefits of On-Demand Pet Mobile App Development

Examine the Costs and Benefits of On-Demand Developing Apps

Pet parents are frequently concerned about giving the finest care for their pets, and with technologies at their hands, this has gotten simpler. There are several on-demand veterinary smartphone applications currently available that provide 24-hour pet care to pet parents, users can keep their worries at home.

There is high growth in online vet applications, and the industry is predicted to hit $2.08 billion by 2027, up from $1.31 billion in 2019. The increased popularity and profitability of telehealth solutions is the driving force behind this huge development.

In this post, we look at the future of veterinary consultation and pet care applications, as well as government restrictions and development methods to consider.

What Exactly Is the Vet On-Demand App?

This application solution enables pet owners to provide the finest possible care for their dogs, satisfying all of their needs without leaving their homes. The application’s goal is to provide dogs with health-related knowledge and programs. This application solution provides a pet tracking program, medication prescription, veterinary consultation, a smooth research function, and Artificial Intelligence/Internet of Things (IoT) enabled technologies to improve pet healthcare.

How Does the Vet On-Demand Application Operate?

The user install the Vet Care mobile application on their mobile devices contacts CFL to register for connection and may transfer the chosen customers, animals, goods, services, and schedule an appointment. Customers could also upload other employee bookings if the administration permits it. Smart notes for the customer, animals, product record, and Medication Withholding Notes are synchronised as a result of this.

The network operator is then ready to leave to see clients off-site. In most cases, the gadget is maintained by a specific staff member; although, the application on a gadget is designed to be staff neutral. This dynamically loads information for the team that registers in. It enables the organisation to assist a large number of shared tablets/devices at the charging station, irrespective of their practice branch location. As a result, this system enables Vets to select any gadget, sign in to it, and synchronize it as they travel for appointments.

The invoices and other information are synchronised to the server, and then they are shown under the Mobile Invoices area for customers to examine and change before finalising. The procedure requires that every bill be read and reviewed by office employees before it is finished and published.

Veterinary Applications Market Size and Stats

This is an excellent industry to invest in, and the timing is ideal. There isn’t a single vet care application in the App Store’s top 100 charts, either in the medical, healthcare, or exercise categories. In addition, players such as Airvet, a telemedicine firm located in Los Angeles, are getting rich. At the time of peak pandemic in 2020, this business made $14 million and is aiming to develop the best veterinary software. According to the AVMA (American Veterinary Medical Association), earnings growth has declined since peaking during the Covid-19 outbreak. Furthermore, C.B. Analytics experts predict that the pet care industry would be worth $359 billion by 2027.

As a result, the future seems bright for this industry, and now is the moment to join the team and develop your vet app.

The Veterinary Mobile Application Uses Monetization Options

Vet medical applications not only improve pet treatment but could also be beneficial for application owners. The following are the most popular monetization tactics utilised by Vet healthcare mobile applications:

Commission: This is a common monetization technique in which a payment is to be made to the user for every transaction. As the consumer pays the veterinarian, the application charges a percentage or a flat cost for the services rendered. In this case, the vet application platform could charge either the seller or the purchaser.

Featured Listing: This is yet another marketing strategy that can be applied to the vet application. Dealers and individuals could request function listed options from application owners. Vet network operators who want to boost their sales could promote their on-demand vet solutions on the homepage of the website. This attracts vet service providers to this strategy because they recognise that placing their services on the homepage of a website could generate a high number of people and lead to higher sales.

Sale Advert: Businesses frequently seek marketers to significantly enhance their earnings. This is called a Sale Advert model. When commercials are sold directly to advertisers, the ad money is at its maximum. Therefore, third-party advertising systems are frequently used by internet enterprises. (I’m not certain about that)

eCommerce Integration: Integrating eCommerce integration into the vet applications might be a terrific method to improve the application’s income. On the eCommerce site, you could offer pet accessories, food products, and other pet-related items. This would significantly enhance the earnings of your software.

1. PAWP, a popular veterinary app and veterinary telemedicine app

Pawp, which has been highlighted in Fortune, Insider, People, Ellen, and Forbes, is an online vet care system that enables limitless pet care to cats and dogs 24 hours a day, seven days a week via video calls and in-app chatting. Customers could query the Vet about their pet’s healthcare, nutrition (weight loss, allergies, great options), or behaviour (cat purring, dog spray,.) on this service and receive real-time professional vet advice. To use its knowledge and skills, the team provides excellent treatment for cats and dogs, and customers have access to support 24 hours a day, seven days a week, with no bookings or long waits. This system also provides a $3000 annual security net for emergency vet expenditures, which could be utilised once a year for a life-threatening pet emergency. As a result, it is an excellent substitute for pet insurance.

How Does This App Work?

  • Simply install the Pawp vet app.
  • Become a Paws member today.
  • Connect with vets 24 hours a day, 7 days a week.
  • Enables you to provide your pet with high-quality pet care.
  • After 14 days of becoming a member of the application, you will have accessibility to an emergency pet insurance option.

Televet

Before you use this application, make sure your veterinarian also uses Televet. Your present veterinarian can use this application to deliver veterinary telemedicine services. Therefore, to undertake an online vet appointment, the pet must first visit the Vet in the office. The software saves time by allowing people to log in with a veterinarian straight from their mobile, obtain diagnostic and treatment recommendations, and manage pet healthcare from anywhere. This software, moreover, is only accessible to pet owners whose veterinarians have agreed to provide telemedicine for pets through your system.  The application integrates pet owners with their present veterinarians; therefore, if the Vet is not available on this website, pet owners will be unable to use the application’s services provided unless they register as a customer with the application’s existing veterinarians. If an application user’s veterinarian does not provide TeleVet services, they could send an email to the application, and the software will contact the desired physician.

How Does This App Work?

  • Users of the application could request and arrange an online consultation with their veterinarian.
  • Users could send detailed text, images, and videos to their veterinarian for approval.
  • The case is allocated to a veterinarian in the pet’s neighbourhood veterinary telemedicine facility.
  • Chat with your veterinarian one-on-one by video call, phone chat, or text message.
  • Your veterinarian will provide you with a treatment plan.
  • Make a follow-up telemedicine appointment with the veterinarian.
  • Video chat with the veterinarian to discuss your pet’s recovery status.
  • Keep track of your pet’s health by reviewing past consultation data.

3. Virwoof

This VCPR-compliant virtual care tool can be used to digitally diagnose and treat the pet at any time and from any location. The application helps to communicate with your veterinarian about everything pet-related at any time. Upload and share photos and videos from their smartphone there, as well as examine prior consultations that took place using the Virtuwoof application.

How Does This App Work?

  • Register a pet owner profile after installing the application.
  • Register or add pet profiles, then link with the Vet using a unique code.
  • Plan a visit and upload images and videos for consultation.
  • The consultation summary is emailed to the client and saved in their profile for future use.

Petdesk

This application’s purpose is to assist pets to live longer, happier, and healthier lives. The service that connects you with the finest pet care specialists in your area. As a result, users could control their dogs’ health in a single location. The following are some of the application’s great features:

How Does This App Work?

  • It provides a 24-hour appointment request mechanism, enabling pet care practitioners to reach the appropriate aid as required.
  • It syncs reminders and adds customizable to-do lists to the schedule.
  • It enables you to add and instantly view pet care experts including vet clinics, pet daycare, boarding, grooming services, and more in one location.
  • Customers can receive points for every dollar spent at the locations of their favourite pet care company.
  • Requests for medicine refills for their dogs can be readily submitted by users.

What Are the Advantages of Having an On-Demand Vet Mobile App?

  • There are various advantages to using an on-demand vet application, so here are a few of kids:
  • Increase efficiency and productivity by simplifying internal procedures, educating employees, and streamlining connections with vendors and other entities.
  • The application lets you serve more clients each hour. Employees that have access to these applications can make routine jobs easier or completely replace mundane chores that require no human participation.
  • Provide other services, such as online shopping for pet-related goods or services, in addition to pet care facilities. The application may also provide instructional services to pet owners.
  • Users of vet telemedicine applications receive reward points and gamification components, allowing pet owners to accrue rewards for doing basic treatments on their pets. The software enables the distribution of updates and notifications, which assists veterinarian businesses in staying in touch with their consumers.

In the long run, all of this leads to higher client experience and income development.

What Are the Most Important Features of the Veterinary Mobile App?

The following are some useful elements that could be incorporated into the vet mobile app:

1. Pet Profile & Health Record

It’s fantastic when a vet mobile application enables customers to establish portfolios for their dogs. It must contain personal details, weight, age, pet passport information, certifications, Microchip ID/tattoo number, food preferences, health information (pathologies, allergies, chronic problems), and exercise objectives. The software must make it simple for pet owners/vets to customise these features, and because many customers have numerous animals, a single application account should handle many accounts.

2. Medical Documentation Management

The programme should enable pet owners to submit document scans, videos, images, files, and so on, and also import files from portable devices and handle popular file sources and forms. It is much welcomed when an application allows remote access to a pet’s medical information to aid in the discovery of critical data across many devices. This enables the creation and editing of medical notes via tablets and cell phones. The software could also transfer and link health history from other vet clinics utilising the application, or it can provide online and offline accessibility with auto-saving capabilities so that vets are not left without work following disconnects.

3. Nearby Doctor’s Office & Clinic

The Veterinary mobile apps make it simple for users to locate nearby veterinarians and animal facilities. Users can select a veterinarian based on their speciality, user reviews and ratings, and geography. Pet owners may use the application to find an expert veterinarian in their area.

4. Scheduling Doctor Appointments

Appointment booking features makes things simpler for customers, as many individuals nowadays choose to schedule appointments online. Reserving appointments at any time of day using the in-app appointment scheduling feature. Additionally, the front desk employees would be required to spend less time on the phone, which frees up their time and lowers their phone expenses. The software could provide different time slot alternatives for scheduling, allowing them to select the right moment. It is also critical to offer connections with third-party calendar applications and booking software so that customers can see scheduled meetings outside of the application.

5. Video Conferencing.

The Vet application’s telemedicine technology helps clinics to provide veterinary telemedicine services. Vets could use applications to chat with pet owners through video conversations, examine dogs on a screen, and give direction (such as measuring heart rate, exposing the pet’s skin, or recording how the pet walks or runs). This function also enables veterinarians to undertake medical progress or post-surgery check-ups, as well as diagnose and prescribe problems. Furthermore, veterinarians would be capable of recording video consultations to examine them later or share them with some other specialists.

6. Request for Medicine Refill

Pet owners could utilize this feature to seek a medication refill for their dogs.

7. Keep an eye on your pet’s health.

This option enables pet owners to track their pet’s health depending on what they give them. They have access to the calorie table as well as the diet plan.

8. Notifications/Alerts through Push

The alert tool is important for reminding doctors and patients of impending appointments, immunizations, and other health tasks. Simultaneously, tracking capabilities notify consumers of pet feeding times, changes in sleep quality, or physical activities. The application could also notify users of new product launches/discounts. Moreover, it is preferable to make the alerts customisable so that customers could turn off notifications that they do not need.

9. Online Pet Shopping

Implementing e-Commerce capability could be quite beneficial for the on-demand veterinary app, where software customers can create purchases.

This is one of the most important features to consider when developing a veterinary smartphone application.

1. In-app Chat:

Pet owners could utilise this tool to communicate with veterinarians about their dogs.

2. Video conferencing

This feature enables application customers to arrange a video conference with the Vet with a single press on their mobile screen.

3. Navigation within the application

This feature enables app consumers to instantly locate a Vet clinic in a specific region without having to ask for instructions.

4. Voice Assist

This feature enables application owners to deliver audio instructions within the application. This feature enables the control of an electronic gadget without the use of one’s hands.

5. Loyalty Scheme

These programmes include vouchers, discounts, and campaigns that encourage pet owners to use the application’s features and purchase products that include e-commerce. The software notifies users of special offers and vouchers via email, push notifications, texts, and so on. Therefore, the software should customize suggestions based on the user’s demographic, pet kind, and purchasing habits.

6. CRM Integration 

This feature entails linking CRM software to other platforms. This ensures that a company’s consumer information could be smoothly connected with third-party platforms. These third-party platforms may not be tied to CRM systems; yet, the information obtained by them has the potential to improve CRM performance.

7. CMS Integration 

CMS is essentially a software program that handles application information through the use of a database. You could use a current Content Management System (CMS) system or employ CMS developers to create a new one based on the needs of your application. CMS is open-source and completely free to use.

8. Document Management within the App

This feature is useful for uploading documents to the application. These documents could include the pet’s medical notes, prescriptions, or any other pet-related paperwork that could be submitted to the application.

Regulations to Follow During the Development of a Vet On-Demand Application

Vet technology used to diagnose and cure animals must adhere to strict laws and restrictions. We list the agencies and regulatory acts that must be fulfilled to assist you to comprehend adherence.

FFDCA

The Federal Food, Drug, and Cosmetic Act (FFDCA) of the United States regulates the use of medical systems and digital applications in the United States market. As a result, if you wish to utilise your vet application for diagnostic or remote care, this should adhere to the FFDCA statute.

FDA

The Food and Drug Administration (FDA) has a governing agency that regulates all veterinary gadgets and programs to ensure their quality and security. Vet apps with video conferencing capabilities must be FDA-approved before they may be utilised in the US industry. Despite this, veterinary equipment and applications are subject to fewer restrictions than human medical device items. For example, the FDA is not required to file a 510(k) or any other pre-market authorization for the vet software. However, the application should adhere to the labelling and marketing guidelines.

AVMA

The American Veterinary Medical Association (AVMA) defines a Vet-Client-Patient Relationship for both remote and in-person veterinary medical practice. This relationship necessitates that the veterinarians utilising the vet application have the requisite skills and accept authority to make clinical decisions via telemedicine. The veterinarians should provide follow-up evaluations and treatment supervision (both remotely and in-person) and hold a state licence in the state where the patient (pet owner) resides. It allows veterinarians to follow healthcare protocols and standards of care for certain pet types, as well as to safeguard and protect the confidentiality of customer information. The AVMA also provides regulatory definitions of implantable microchips that are connected to the veterinarian application.

HIPAA

The Health Insurance Portability and Accountability Act (HIPAA) governs confidentiality rules for more sensitive health records. Clinics and private veterinarians must have rules and processes for the safe use, management, and exchange of personal health information. This act treats pet owners as patients and the animals they carry as protected property. As a result, veterinary network operators should safeguard the safety and confidentiality of each customer’s personal information, such as name, birth date, payment details, and health information. In addition to vet clinics, HIPAA applies to other businesses that handle secured health records, like:

Providers of insurance: Insurance companies and pet-care programmes are examples of these.

Business associates: are third-party businesses that manage health information. Software development companies, consultants, and cloud hosting services are among them.

Clearinghouses: These facilities are in charge of processing and transferring data across vet service providers.

When veterinary services fail to comply with HIPAA regulations, severe penalties range from $100 to $50,000 per violation record. Infringement penalties of up to $1.5 million per year are possible, as are criminal proceedings.

These are all the legal standards that should be met by veterinarian mobile apps.

The Tech-Stack Required for a Veterinary Mobile App

  • Python
  • React Native
  • React
  • webRTC
  • WebSocket

A Team Is Needed To Create A Veterinary Mobile App

  • Analysts of business
  • Designers of UX and UI
  • Backend and frontend developers
  • Experts in quality assurance and testing
  • Managers of projects

What Does a Veterinary Mobile App Cost?

To build a high vet care smartphone application, you’ll need one team of specialists, comprising project leaders, app developers (iOS Developers, Android Developers, back-end developers), designers (graphic designers, skilled UX/UI designers), and testers (Quality Analysts).

The vet care app development cost is necessary to compare by taking into account the app’s size and scope. The cost of an application is also determined by the developers’ geographical location and the total hours spent developing it, for example:

  • Developers in the United States charge between $100 and $250 per hour.
  • Developers located in Eastern Europe charge $80-$180/hour
  • Developers in India paid from $70-$180 per hour.

The actual cost of app development is charted based on the sections to be generated.

  • The back-end and front-end development can take up to 400 hours.
  • UX/UI design might consist of up to 60 hours to complete.
  • Technical documentation might take up to 40 hours to complete.
  • Testing can go up to 80 hours.

When we compute the above-mentioned hours, the app development cost can range between $10,000 and $25,000 when produced for a single platform. An app with complex features developed for more than one platform, on the other hand, can cost between $40,000 and $50,000.

How to Make an Effective Pitch to Investors for Your App

How to Make an Effective Pitch to Investors for Your App


The app startup sector is full of intimidating difficulties, but for most, the biggest one is securing that first investment. We live in a world where we are constantly hearing about businesses receiving large sums of money in fundraising, which gives people the impression that money is being thrown at anyone with a good concept. This, of course, is not always the case.

A large part of my job at Messapps entails assisting potential clients in obtaining the finance they require. When a company does not receive the investment it seeks, it is usually due to one of two factors. They are as follows:

Being unprepared with financial projections

Not comprehending the fundamentals of pitching an app idea

As a result, it’s critical that we all go over what we need to include in our pitches in order to increase our chances of acquiring that app funding.

Make Your Prototype

Do you want someone to put money into your app? The first stage is to have a fully designed and functional prototype. Keep in mind that the app business is only a decade old, which means that many major investors still struggle to understand how an app might work unless they experience it for themselves.

Furthermore, creating a prototype demonstrates that you are more than just a thinker – you are serious about making this app available. Execution and dedication always trump ideas, and if you’re not prepared to put up the effort and money to create a true prototype, how can you expect others to put up their money to assist you take it to the world?

Making a prototype is less difficult than you might think:

  • First, design 1-3 core user stories (or the sequence of screens seen by the user prior to attaining their goal).
  • If you have the money, engage an app design and development company to assist you with the design. Are you short on cash? Use UI kits to quickly develop a user story using basic drag-and-drop pieces.
  • Run a prototype with InVision, and you’re ready to go!

A single day of labor, putting in the time and effort to create a prototype, can make a significant difference. It may mean the difference between a $1 million deal and struggling to get through the week’s grocery shopping. Next, consider how you will deliver your pitch. We’ve all seen how it’s done on Shark Tank and Dragon’s Den, but in real life, you rarely get to stand up in front of investors and show them your pre-prepared presentations!

At actuality, most pitches take place in an office or over a cup of coffee at a central cafe. Think again if you think your laptop and printouts will fit comfortably between your cup of tea and slice of cake. By opening up a prototype on your smartphone and walking them through your app, you can keep things simple, straightforward, and attractive.

Make a Development Plan

Assume for the moment that the investors are enthusiastic about your concept. If that’s the case, they’ll want to know what it takes to carry it out and see it through. App development can be accomplished in one of three ways:

  • You can create it yourself.
  • You have the option of hiring full-time developers.
  • You can enlist the help of an app development business.

The decision you make will be influenced by the extent of your task, your project budget, and the talents you presently possess. For example, if you’re a top-tier developer with the abilities and experience can polish up the app on your own in less than two months, go ahead and do it. However, that is uncommon in our field because both back-end and front-end coding will be necessary, and when was the last time you met a developer that was proficient in both?

Set about establishing a full-time development team if you have access to a large budget and know where to recruit exceptional developers. There are some drawbacks here: you’ll need to pay fair wages, and people can be untrustworthy (as I’m sure we all know).

Another option is to engage an app development business. This solution allows you to preserve all of your equity, avoid long-term obligations, and have access to a variety of developers and designers with the necessary abilities. The only significant disadvantage here is the price: as you are surely aware, app development firm prices range widely, from the very inexpensive to the exorbitantly costly.

Whatever method you choose, make a milestone based on milestones and associated costs. Examine the average salaries and speak with a few app development businesses to get a variety of quotations and a better understanding of your possibilities.

Having an app means you’re operating a business… therefore promote it!

The app market has numerous unique characteristics that set it distinct from other firms. For example, when you’re ready to launch, you’ll already have a distributor lined up who is eager to show off your app to the world. However, if you’re a breakfast cereal manufacturer, for example, you’ll have to jump through hoops and pay a variety of fees in order to gain shelf space in supermarkets. If you own a business that sells vehicle parts, you must pay for the real estate on which your firm is located, and so on.

Apps are vastly different. You already have your’real estate’ and shelf space, as well as income from the App Store, with your launch.

This actually causes some misunderstandings in people’s perceptions of apps. Many people believe that just since your software is displayed on the app store, the developer can sit back and collect the money. How could they be so wrong?

There are numerous acquisition tactics available. Here are a few of the most crucial:

  • Optimize your app for the App Store to ensure you rank high for essential keywords.
  • Launch a website with an email signup form to alert users when your launch is scheduled.
  • Set a budget for “cost per install” advertisements. These will allow you to pay just for consumers that download your software and install it on their phone.
  • Consider public beta tests, which may assist you in gaining early devoted users.
  • Use typical public relations techniques to reach out to blogs, publications, and influencers and ask them to write about your product.

Remember to research your competition and observe how they market their products. This will give you an estimate of your expenses and potential users. Furthermore, you should always have those numbers on available in case an investor inquires about them!

Remember the pitching rules.

Regardless of the variances described above, apps adhere to the basic pitching principles. Prepare your pitch deck effectively by explaining the problem(s) you’re tackling, as well as how you intend to solve it and the financial benefits you anticipate from your achievement.

Be a salesperson as well as a storyteller. Make certain that you are familiar with your numbers (but be sure to avoid slipping into boring accountant mode). Put your enthusiasm forward – and remember, it’s often not the concept that’s being invested in, but you as a creative, developer, and individual. If you’re excited and passionate about the figures and the execution, the rest of the puzzle should come into place.

It’s not always straightforward, and it sometimes take much longer than we’d want to acquire the correct investment. However, it is critical not to give up. Continue to put yourself out there, reaching out to new investors and building the necessary relationships. It’s only a matter of time before an investor provides you with the funding you require to make your ideas a reality.