Tag: app development company

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Mobile App Data : Understanding

Mobile App Data : Understanding

In the year of 2019 , wherein most of the companies are rushing towards app development , or may have already developed mobile app to enhance customer engagement . But it is fact that carrying on the app development for developer isn’t always smooth sailing . This usually result in poor performance of app , unexpected ROI and tons of other issues which act as a barrier in smooth running of business .

Adding on something to existing app or changing the app as per user feedback and filters and at the same time also taking care of back-end functionality changes is challenging job for some developers . It is usually seen in the companies where there is no in house development team and they are not actually able to decide when and how to make changes in app .

Data is always act as a backbone for any successful app development . In order to make an app that performs in a better away it is always preferred to take inputs in form of feedback  . So keeping all these factors in mind , let’s quickly look at some of the tips for leveraging your app data .

Collection Of Right Data

Finding a long term user of the app and their retention ration is what everyone’s expectation from mobile app . Acquiring the right data about consumer behaviour , their like and dislikes in app , and knowing the pros and cons of your app by user can also be possible by data collection .
Data can help you with enhancing the app by knowing their know how’s , contextualizing the issues and overcome with the changes in new release .
Some of the important aspects that you need to take care of are :
  • Location from where your download of app are coining from
  • What are the drop off elements in the app
  • What section of the app is most liked by user.
Once you are down with collection of the above data , the very next step is how these data can be applied . So understand each element of it , and improve app on the basis inputs can take your app to next level .

Interpretation Of Data And Making Changes Accordingly 

So looking for next step after successful collection of data ? Now you have all the geographic location , drop off elements of the app and so on . So what are you waiting for ? Just enhance the app for its betterment and release the next stable release that user loves to use it in daily life .
It is always suggestible to collect the data which includes :
  • User may directly delete the app in the very first go , if they feel like app is taking to much time to load . Always take care of the app loading time .
  • Sometimes it has been seen that clickable elements in the app is too close or difficult to click . Collection of data wherein user is facing these issues and resizing the elements accordingly in the app with help your app for customer satisfaction .
  • Always focus on implementing the necessary features in the app , rather than overloading the app with numerous of features . This can improve user experience and limit app bloat .
  • Optimise your App Store profile with good keywords and description .

Always Look At Your Reviewers 

Always take a look at your reviewers comments that they leave which can act as a most valuable data for you . Reviewers clearly states the problem facing by the user and providing them with appropriate solution .
Always keep an eye on both positive and negative feedback and the geographical location of the reviews , as that reviews might affect tons of user . Third party reviews sites can often have better review data as they are more likely to be truthful .
User express their opinions about their like and dislike of app . Always work on improving verbal complaints from actual person .

Use Analytics Software 

Tracking the data of the app is not cumbersome process in this year of digitalisation . There are numerous of ways to track data , which includes both free and paid softwares . Lets look at some of the software with good interfaces  :
  • Google Analytics For Mobile App : Google analytics is a free tool available for both Android and iOS platform to track user analytics .
  • Flurry : This is just another tool which facilitates variety of user paths
  • Countly : It is best user interface open source programme software that allows track of app in self hosted environment .
Above options are some of the simplest options easy to use options available in the market . Feel free to explore various other paid options available in the market . Data can help you improve user retention and improves the overall ROI . So start tracking the mobile app data today and I bet you won’t regret it .
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Which Platform Better Protects Your Privacy : Android or iOS ?

Which Platform Better Protects Your Privacy : Android or iOS ?

The numbers of users who are actually using smartphones are on its edge . Last year was the year of major privacy breaches wherein some of the worlds most recognisable name has to face privacy breaches and millions of user has been affected by the same . Some of those companies are :

  • Facebook : Facebook has shared information about tens of millions of users with their authorisation and consent .
  • Equifax : Has to experience an unexpected hack which has lead to exposure of millions of social security number and financial information .

After all these scenario has taken place in 2018 , user now think twice before updating any personal information on their smartphones and is finding measures on how to protect themselves with privacy breach . It is but obvious that the very first question that arises in any users mind now is ” Is one phone safer than the next ? ”

In this article we will be comparing Android ( Google )and iOS ( Apple ) to compare which one is better in keeping the data secure .

Outsourced vs In-House Manufacturing 

We all know that Apple is the leader of its own devices , and that is the reason they don’t outsource any of their manufacturing to any third party vendor , which ensures high standards of quality and safety .

Android devices on the other hand uses pool of manufacturer for its different phone manufacturing such as Pixel and Nexus . This means Android seems to have less control over the products they deal in . Outsourcing also leaves android with less insight into what hacking gateway exist .

Security Updates 

Security update is what is provided by both the vendors on regular intervals . But as the matter of fact , both relies on the user to update their devices to latest OS to protect the data and get the benefit arising out of it .

Apple Security Updates

Apple has a stronger control on all its devices which is in its ecosystem , which makes easier to create and distribute frequent updates . Apple enforces user to update their phones OS by launching a event before any OS update highlighting their new feature in the OS , which induces user to feel that update is urgent and they are really excited to see the new updates .

As a part of their promotion strategy , Apple displays constant notification to users who haven’t updated , which in turn becomes easier for user to get the latest update .

Finally if users ignore that notification for long time , Apple also forces user to update by denying full access to certain certain sets of features .

Android Security Updates

Android offers regular Google updates that keeps system secure , but these updates solely relies on implementation of user . But generally updates are easy to ignore by user which may lead to security breaches to vulnerable level .

Mobile App Development Standards 

The major difference between Apple and Android is Apple uses closed source code while Android make use of open-source code .

Android Open Source Approach

Open source programming necessarily means it offers developers more customisation , and at the same time more vulnerable to attack .

The major drawback of Android’s open source system is :

  • Owners can customise their phones as per their custom needs in relation to their phone’s operating system .
  • Android developer faces less challenges in comparison to iOS developers , all they need to do is get their app signed by wizard to get approved .

It’s more easier to find vulnerability in the code because they already know it . It should always be researched that mobile app development companies should have potential of addressing all security issues when developing for Android’s platform .

Apple’s Closed Source Policy

iOS developers have to forced work on Apple pc’s only using Apple’s closed sourced programme . The Apple does not release any of its source code to app developers , and hence making it almost impossible for hackers to find vulnerabilities in it .

Apple Devices Offer Stronger Privacy Protection In Comparison To Android 

Android users love their devices because of freedom allowed to their devices and also to manufactures , however leave user with highly vulnerable issues .

Apple is always know for choosing safer and more reliable experience due to its in house manufacturing and closed open source programming .

When planning to hire a mobile app developers , you should take care of security risk on each platform and close eye on developing the best measure to avoid them while building mobile app for your company .

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Challenges In Enterprise App Development And Measure To Solve

Challenges In Enterprise App Development And Measure To Solve

Are you a developer developing enterprise mobile application ? Then I am pretty sure that you are aware of the challenges that you might face during your journey of development . But assume a situation wherein you are already aware of the problem and solution in respect to that !

Seems to be life saver , right ?

Due to technical world is dynamically changing , providing satisfactory service to business operations had become a challenging task in respect of requirement , budgets , deadlines and technology support , which may change overnight . So if you are one of those developers who want to deliver an awesome app irrespective of the challenges then simply go through till the end of the article to know the way out for the challenges you are facing .

Challenge #1 – Change In Business Requirement By Client

Every developer might have faced this situation . You might have done your all day task , and then the email comes with the client about the new requirement . Bam ! All your coding goes into chunk and the new task might seems you like a big mountain to which to have to climb up . But you are left with no other alternative than to climb up in the mountain with the new requirement .

Measure To Solve :

As a developer you have to follow modular approach of building the code in a way that each functional module should be built separately to save your efforts for entire product . In case the changes comes in , you necessarily need to alter few modules only and rest stays the same .

Challenge #2- Security Issues

Enterprise apps are not like other simple apps , but it contain high level of enterprise and mobile data that is highly crucial for business organisations . We all are also aware that now a days enterprise apps are more moving towards cloud for storing of data and other procurement , as a the data is all getting uploaded on cloud , the risk of data being hacked has also been increased . Enterprise app developers can take care of data hacking by providing security patches , data encryption and more .

Measures To Solve :

Hackers try to find the weak security standards and hacks the data from breaking the weak point .Performing penetration testing  can help avoid hackers to hack soft spots .

Challenge #3 – User Interface

The app will become clutter and complex if user interface is not taken into consideration . Assume of an app that is so complex to understand that you are not even to perform a single task in it , will you use it ? Of-course not ! If a user does not finds app to be user friendly , they might never come back to you . So the best solution to this problem is never every try to underestimate the user interface of the app to get the best value of your app . A good mobile app development company is one to develop apps that makes employees more productive and at the same time teach them to struggle with complex interface .

Measures To Solve :

Prototyping is one of the best measure in order to come up with best app . You must proceed to designing of the app once prototype of the app has been approved by the client .

Challenge #4 – Technological Change

Technology is continuously changing and new technology and frameworks is rapidly stepping into the technological world . We all are aware of recent technological advancement such as AI , Blockchain , SaaS and more .Innovative , affordability and competitive advantage is what is needed for successful app delivery .

Measures To Solve :

You must make your app future enabled with coping up with the latest technologies and challenges that should be used in Enterprises apps , which in turn help you in saving efforts on reinventing the whole wheel .

Challenge #5 : Interconnectivity Issue With Third Party Applications

Any enterprise can’t only rely on mobile apps . A mobile apps must have the capacity of integration with existing setup of any enterprises , ie CRM or ERP to make it do final job . There might be a situation that the app that you have made may be missing technology stack of making a connection link between multiple technologies .
Measures To Solve : 
 
The app market is already equipped with lot of interoperability frameworks which enables interconnecitvity between various applications and remove the barrier driven approach .

Challenge #6 : Meeting The Deadlines

This is one of the most common issue that most of the developers have faced while dealing with the app development process . The job of mobile app development company is never been an easier task as it involves developmental process . As a mobile app developer , you must focus on bigger task as after all it is development and will take time but at the same time make sure that you meet deadlines . It is often seen that developers fails to meet the deadlines due to dynamically changing technology and project ideas of the customer .
Measures To Solve : 
 
Always try to follow an agile mythology to complete the task within timelines . At the same time also try to deliver quality product with best quality assured .

Challenge #7 : Maintenance Agreement

Maintenance of any kind of app is important in any kind of enterprise app development . Developers must be fully capable of up keeping with all the issues , bug fixation , security patches . Although maintenance of the app is not a tough task , but it may turn challenging in case you have overloaded the app with fresh products .
Measures To Solve :
The solution to the problem can be solved by including all viable points in the maintenance agreement of which your support is limited to . It is also always advisable to offer a non paid maintenance limited to 2-3 months only due to continuous technology change .