Going Mobile : Ways That A Mobile App Will Help Your Business

mobile-app-development-service

Mobile apps are no longer an optional choice for business , rather it is an necessity to successfully run any business  in 2018 . While you are planning of hiring a mobile app development company , your competitors might already be on the top of the market and stealing your customer all way . So 2018 is the time to step into the evolution in order to start enjoying the benefit mobile app .

Mobile app can benefit your business in number of ways like engagement with the customer , easily connecting with the employees of the organisation and much more . Some of the greatest benefit are given below :

1) Geo Targeting :

Geo targeting is mainly used for business owners to give push notification to user when they are in and around the vicinity of the business place . They can be notified about the great offers going in the store , discounts and any other information that may attract customer to walk in into stores . This type of programmes increase brand awareness and customer loyalty .

2) Mobile Loyalty Programme

Are you aware about customer loyalty programme . Then why not to mobile loyalty programme . Increase awareness among customer to download mobile app to get great discounts . Loyalty cards are now really old fashion , and are often misplaced most of the time , as they are obviously not the ATM card of the customer , which they will handle with utmost care . You can favour them with special discounts and coupons on their birthday and give them an additional option to share the things  on social media platforms which will indirectly promote your brand and that to free of cost .

3) Mobile Customer Service

Serving the customer with their answer in short span of time with use of mobile application increase customer loyalty and repeated number of customers . Mobile app can help your customer to connect with your brand from anywhere , all they need is mobile app with running internet connection . Choosing the right app developer will add on to your business .

4) Accepts Payments

You may have seen people making the payment via their credit card right away from their phone . This is possible by use of payment gateways . Payment can be done from almost anywhere , and this can also be used for accepting payment via COD invoices . This might be proven great advantage for the business . A good mobile app development company can integrate the app with the cloud devices in order to make worth it . With mobile app we can really minimise human intervention and right away can transfer transaction to accounts , tax and marketing department , thus promoting automation .

5) Scheduling & Followups :

For service industries , one of the best thing that a custom mobile app development company can do is to automatically scheduling meetings and follows up of the leads , making an appointment with the customers , or even sending mail and text messages automatically .

7) Easier Communication

In case you are looking for solution of direct communication between employees , nothing can be better than a custom mobile app developed specifically for your business . Your team member can right away communicate with the team member , can transfer the documents or even can connect with the video conference .

Next Step

So what is your next step of yours ? Planning to have a mobile application for your business to ? Then Contact us now , to hire the best mobile app development company with 200 + app already developed .

Technology Trends In 2018

technology trends winklix

Here are some of the most expected top trends in 2018 , which is expected to define a whole new features :

The New Age Fine-tech :

We have seen in 2017 that blockchain and bitcoin is on the top of the trending news in 2017 , and newly introduced payment specially the mobile is changing the financial market . 2018 might be the year of facial recognition and fingerprints while will make the shopping experience easier and will almost eliminate the need of credit card payment at the checkout . Verifying your identity with your face or finger scan would more be preferable by the user .
We can also expect some retailers  introducing their own currency .

Increment In Augmented Reality Uses

Shopping experience would never been more easier than checking it on a real time basis and that to from the convenience of their home . It will facilitate user to make trial of the dress from their convenience place , and even the car accessories can be purchased by getting the real time live demonstration through mobile devices .
Combining real with virtual objects you can virtually check and use almost everything , can change the color or can even see how its gone a look like at your home with the use of mobile application .
In short , 2018 will be the starting of  discovering a lot more in augmenting reality .

More Bots In 2018

We all have been experiencing bots while chatting with the service engineer , or while paying the bill or booking a movie ticket . Bots are expecting to do much more than just playing music or booking the cab .

Artificial Intelligence (AI)

AI is all about data and information , rather than robots and drones . AI can give your business a boost by making to deceptive while choosing the best Scrabble option for your business . AI can help you filter more informed decision as they will help you to extract more trending data that can obviously help you to extract data which is more relevant for your business .

Internet Of Things Will Become Smarter In 2018

Its has already been predicted than by 2020 more than 75 billion devices will be connected to gather data and other things , thereby connecting the world in more streamlines way . As AI will surely grow , you can expected more interaction in the environment around you .
Internet of things is all about installing installing smart devices in the device and using mobile to turn on or off its features using smart sensor .
In 2018 ,  we can expect blockchain connecting with IOT devices and lot more .
So all we can say right now is 2018 is the year of technological advancement , and lot more things is yet to be technological advanced .

Why Do Companies Outsource Their Mobile App Development Activities?

why company outsource mobile app development projects

Market for the apps is growing by leaps and bounds with every passing year. Development of apps has taken an exponential rise. Companies are looking to outsource their mobile app development activities to other mobile app development companies. But the big question is- why would they do so? They simply do it because they don’t have enough time, technical expertise, money, resources and experience.

A business is obsessed to rope in external sources to develop the mobile apps because they are driven by desire to save money. They scout for the companies that provide cheap and the best mobile app development. It is vital to have a great healthy working relationship with a technically strong organization as they must provide a professional working environment along with the timely delivery of quality products.

When we choose something, with every advantage, there come some disadvantages as well. So lets us look at some of the positives and negatives of outsourcing the mobile app to a company.

Advantages of outsourcing mobile App Development:

  1. Saves lot of pocket money

The prime advantage of outsourcing mobile app development to an  is that it is very budget-friendly option. When you outsource app development, you will be charged only for work done by them; this can be done on an hourly basis on can be fixed payment according to your negotiation to the company.

 

You can cut off overhead costs which can help you to bring down the development price of your app. You will have to pay only for those features that you want in your app. So outsourcing is an affordable option where you don’t have to worry about the constant improvements in your in-house technical team.

 

  1. Convenient Technical Expertise and Resources

When you outsource your app, the outsourced mobile app development companies have dedicated teams which take care of your project right from the beginning till your mobile app comes up in the market. By selecting an external mobile app development enterprise, you can benefit the services of industry designers, experts, project managers, testers and marketers; all those experts who are linked with the outsourced company.

 

  1. Exploiting the technology

When we export our app to an agency, they have a dedicated team that is focussed on using the technology that suits your mobile app development requirements to bring out the best. Due to the mutual agreement, they use the best technology available.

 

  1. Time Saver

You might have heard proverb “Time is money”. Outsourcing your work saves you a lot of time as the outsourced company have to finish your project before the deadline. Huge amount of revenue is generated if the work is completed before time.

 

  1. 24/7 Support

The right support at the right time is very essential. Outsourced company provide 24/7 support to resolve any problem that may pop up during the mobile app development.

 

  1. Complete Transparency

Outsourcing your app provides you complete transparency over the app development according to your need. They provide certain tracking tools that are the milestones of progress linked with your project. This paves the way to create a healthy win-win relationship between both parties.

 

Disadvantages of outsourcing mobile App Development:-

  1. Data Privacy Insecurity

When you are hiring an external agency to develop you app, you are jeopardizing the confidentiality of data. So you must sign a Non-Disclosure Agreement (NDA) before handing over you project to the company. There are many freelancers who do not even care about the data privacy.

 

  1. Not much control over the App development process

When you hand over your project to the external party, you may loose track of what is happening on the other side- how your project is building up? Constant assessment of your project may not be possible due to remote access.

 

  1. Time Zone Gap Lapse

If the project is outsourced to a company of different time zone, then it may result in poor communication due to different time zones. To address this issue, project managers are hired to bridge the gap and constantly keeping you up to date about the current developments of you project.

Conclusion

You must outsource your project after keeping in mind all the pros and cons. The flaws can be corrected by in-depth analysis of the company, its reputation and the customer feedback in the reviews and blogs. The NDA must be signed by reading it completely to prevent any future glitches