Tag: app developer in mumbai

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How Mobile Apps Are Transforming Banking Sector

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Just a simple question to start with ? Which did you last visited the bank physically ? Most of you do not remember the same . It is the fact that as the technology is getting mobilised , so is the banking sector . We can do almost everything from the convenience of mobile app and that’s so in a very secured environment . Due to technology advancement in banking sector , presently we are able to experience hassle free banking experience .

With the technology advancement over time , even the banking app has been converted into easy to use mobile applications , in comparison with the bulkier version earlier . Due to this a person who does not even have a penny of experience of using mobile app , can easily carry on banking transaction through mobile app . Along with this , there are many other benefits of mobile app that have changed the way of doing banking for us and some of them have been elaborated below :

1) No Waiting In Queues

If you are one of those person whose day’s first task is to visit the bank for doing any of the transaction , then you must be thankful now for banking apps that have changed your life . You can perform the same task by clicking on few icons in banking mobile app .

2) Convenience To Consumer

All banks works during business hours , usually between 9:30 am to 5 pm , and that is the time most of us go to our offices . This radically means when you are suppose to visit banks for performing any of the transactions , by taking leave from your office that will obviously cost you more . But with the launching of mobile app , this scenarios has been completely replaced . Now in person can do transaction anytime and from anywhere in the world .

3) Immediate Transfer

Usually in India , it takes 3 working days for any cheque to get credited in bank account with is obviously time taking process . But thanks to banking app , it can be transferred within few second and that to from anywhere .

How Is technology Seeing This Shift In Banking Sector ?

A well deployed banking app development must have an awesome UI/UX design for their banking customer . Also security is one of the greatest concern while taking about the mobile app , so that custom can get peace of mind by using banking apps on their mobiles . Latest introduction of technology like BHIM app , UPI has improved the banking sector by joining in all the bank together and thus making transaction between different bank just a click away .

Introduction of latest emerging technologies like Big Data , AI , Blockchain , IOT has open the whole new door for banking sectors .

Banking which were earlier thinking of opening thousand of branches for the convenience of their customer is now more focusing of development of their website and mobile app . The advancement of technology is already created a virtual banks , and in newer future new physical bank brand would be a rarity .

Winklix.com is leading mobile app development company providing website and mobile app development solution across all industries .  We are also leading CRM and ERP software development company thus facilitating IT solution in simplified manner .

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THE RIGHT WAY TO LAUNCH AN APP

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Want to launch the app successfully to generate revenue? Well! You will have to launch the app in the right way to achieve this. It really does not matter if you have a awesome app idea, or you have good developers and marketing team. If you are launching it right, you will never be able to launch it successfully.

Many people believe that that submission of app in the market place is enough for the success of the app. But wait… it is not so! The success of app initially depends on the step taken even before the very first idea about building the app strikes in your mind .After launching the app , planning and promotion is continuous process. Here, we will be discussing everything you need to know for launching the app in the right way.

Recursive research process

Invest a reasonable time in thinking about some questions before going for development. Think about the questions like-Do you know all your competitors? What is your target audience? Why would demography will download and use your app? What is the speciality in you app that other app don’t have? These are very valid questions to think about before developing the website. 

Beware of copy cats!

You have to do a proper research work before taking any step forward. Before investing any amount in the app make sure you have done enough homework and you have a bulletproof plan ahead of you. If you have a very unique idea, then make sure that your idea is not stolen away by your competitors. This is essential because as soon as you launch an app, you competitors will grab the idea and will launch their app using your idea. This may impact you badly as far as the finances are concerned. So make sure that you launch the app rock solid.

The right platform

When launching an app, launching it on the right platform is very crucial. iOS and android are completely different platforms. Android have a very huge market but most of the app are available for free while on the other hand iOS app generally charges a nominal fee. So IOS app earns more as the users buy more iOS app as compared to android app. You have to choose the platform according to your business requirements. IOS apps are used more by senior citizen people while younger generation prefer android as android phones are much cheaper. 

For more information about App Store Vs Play Store , you can refer our article here .

Testing is the key

Recursive testing is very important to provide the stability in the app. Using the building tools are not sufficient to provide a good testing environment, it is essential to have manual testing to test the app on different phone. There are so many phones available so it is quite important to test them on most of the phones. This testing has to be done before the launch of an app as it can save you big bugs and time to remove the bugs.   

You can always hire beta testers before the launch of an app. Beta testers are a group of people who have a decent knowledge of testing and development. The app launch must be a time where you celebrate rather than you test the application.

Marketing tactics and strategies

Proper marketing is one of the important factors responsible for the success of the app. Before the launch of the app, it is very important to build up the hype so that people are eager to wait for the launch and cannot resist themselves. There must be chatter among people about your app before the launch.

There are numerous ways to market your product, some are free and some are paid. So it all depend upon your marketing budget how much you can put into it. It really does not matter whether the market is big or small, all that matters is that whether you are putting your efforts and marketing smartly. First identify your market and then only go for the next step.

Try to make everyone excited about the launch of an app. It is also important to retain downloads even after the first rush.

The application process

Every app store has different guidelines for the launch of an app. So make sure that you understand and follow a proper guideline to launch the app on the marketplace. Launching the app without understanding the rules of the app store can lead you in huge troubles.

Look out for the opportunities

When the launch of the app is successful, don’t get carried away with all the clapping. Main thing still remain which is how you capitalize on the new opportunities. If you find that you app is used alongside with another app, you can offer bundle sale by contacting the other app’s owner.

Winklix is an app development company since 2004 located in the heart of India which provides app development in iOS and android platform. If you want to know more about the launching of an app or looking for an awesome app development company then contact us .

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THINGS TO CONSIDER WHEN CONVERTING A WEB EXPERIENCE TO NATIVE APP

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There are many businesses that just have the website for their businesses. They do not have a mobile app for their business. But just having a website is not enough for the businesses to expand. They are missing out on key customers. To trend in today’s highly competitive market, it is essential to have a mobile app so that they can compete with their competitors. But moving on to mobile app from a website is not a simple task as it looks. There are lots of things that need to be considered while moving from website to native app. These things are explained below:

Analyse your existing website

 

First thing to do before migrating from website to native app or hybrid app is to analyse your existing website. This will not only help your website to improve but it will help in enhancing the user experience of the app which is going to be created. Find out the features that are working for you and what are not working well. Implement the features in the app that are working well and have much popularity.

For example Facebook first launched its website and then after analysing what is working for them, they launched an app on the android and iOS platform. This will enhance the chance of more successful app launch.

Analyse your audience

 

It is very vital to determine type of audience you have. It may happen that when you just have the website, you may be losing a certain type of demography who is more interested in using native apps. You can identify the devices and platform people are using for visiting your website using tools like Google analytics etc. So it is crucial to analyse your audience. If your audience is of a type where the native app is not required, then it may be bad idea to build an app for your business.

Think through the different use case for apps

 

Thinking about the use cases for your app is very vital. Will the people use your app in crowded place? Will they use your app after a long day of work? Will they use the app when the mobile charging is low? So it is quite important to go through these test cases before building a native app for your business.

Think about the reasons for building the app

 

Analyse if your current website is meeting all the requirements of your business. If yes, then you don’t have to build an app for your business as building a website is very time consuming and costly process. However if you believe that you have to provide services which your website cannot provide or looking to attract mobile demography, then you must build an app as it will help your business to grow.

Apps changes the user experience

 

It is highly noted that the mobile apps are very progressive and interactive. Due to these reasons, the app completely changes the user experience. For example if you want to implement messaging feature, then mobile app is a good option as it will provide a better user experience when compared to the website.

Concluding Note

 

All the above factors must be considered while trying to move from website to an app. This will help you to grow and boost the revenue of your business. Native apps will provide an edge to your business.

So are you searching for app development company ? So just close you eyes and hire Winklix – Best App Developer , who can provide you all type of app development right from e-commerce mobile application to cryptocurrency app development solution .