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What Mobile Architecture Suits Your Application Needs ?

What Mobile Architecture Suits Your Application Needs ?

Still finding the best architecture for your mobile app development needs ? Have desire to know how mobile app architecture can act as a lifeline for efficient mobile app development !

As per the recent reports of 2019, Google play store has more than 2.8 millions apps hosted on its platform , whereas Apple App Store has 2.2 million apps . That is the reason why you need to choose adequately which one is best for you , ie mobile web , native or hybrid app . Although the marketplace is flooded with mobile apps , simply downloading the application does not urge user to necessarily use it in their daily life . 

This means becoming part of someones daily life and at the same time gaining popularity in marketplace is challenging task . We can say a well structured mobile app architecture can help you in standing out of the crowd and making your position on the Top charts of app stores .

Major Elements Of Mobile App Architecture 

We can define mobile app architecture as set of patterns , unique strategies and techniques which is being used by mobile app developers to great a robust mobile application which will be fully structured . These elements of architecture are being chosen on the basis of requirement and features of application . In general it consist of 3 main layers :

1. Presentation or View Layer 

This layer is mainly concern of UI and UX layer components . It is in general compromise of interface between app and user which consists of themes , fonts , colours and background etc .

2. Navigation Layer / Business Layer 

This layer act as a bridge between UI and UX process components . It is interface between app and user which mainly compromise of colours , themes , background etc .

3. Service Layer / Data Layer 

Service layer is concern more about data access components , establishing a communication between server , defining storage and logics . In addition to it , it also comprise data utilities , data access components , service agents and more and it can also be used for redesigning purposes of the app .


Main Elements To Be Considered While Constructing Mobile App Architecture 

In order to enable smooth functioning of work , defining the right architecture for mobile app is must. But just developing the app does not finish its job . It is equally important to perform app maintenance and performance . Please consider the points defined below which choosing mobile app architecture :

  • Bandwidth Consistency : The mobile app should be developed keeping in mind all network scenario , which needs it also needs to work smoothly even if there is low connectivity of internet .
  • Notification & Updates In Real Time : Updating app on regular intervals about upcoming updates and notification .
  • Navigation : Navigation is important to facilitate user to play around the app . Facilitating easy navigation requires front end and back end development . Navigation consist of multiple things like single view , scroll view , stacked navigation bar , gesture based , tab controller , search drove , stacked navigation bar , tag driver , modular controller , single view , scroll view and so on .
  • User Interface  : An interactive , feature rich yet simple user interface .

End Note    

A bad mobile app architecture can create myriad problems in mobile app development which may derive you path of unsuccessful mobile app . Good architecture mobile app is one in which good coding architecture has been defined using multiple responsibility layer thereby leading to accelerating development .

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Android 10 : Features Which May Redefine Smartphone Experience

Android 10 : Features Which May Redefine Smartphone Experience

Android 10 had already stepped in here in the market , which compromise of variety of feature to make life easier with existing functions . The recent launch of android 10 has ton of innovative features which includes smart replies , focus mode for avoiding distraction and so on . This has been made possible by use of device machine learning and technologies like 5G and Foldable .

Let’s quickly focus on the features which android 10 comprise of which is making huge difference  :

No More Distraction 

Google has already launched a series of tools which facilitates digital well being suite of tools . In order to existing in market , adding innovative function is always a positive solution . Android 10 opt for particular application to avoid during specific period of time , for instance say messaging or news apps . It can be customised as per your way .

Parents Would Love It 

Android 10 has enriched parental control which facilitates safe passage to the eye as well as helps them in managing their kid’s screen time by setting app specific time limits and grating them bonus time . All these features are easily accessible by Digital Wellbeing settings . For instance say parents can easily manage content through specific application and categories and in addition to it parents can see the live location of device .

Get Quick Updates 

Google , the leader in technology world is facilitating project mainline which aids in sending security patches directly to users smartphones via play store . This means that you don’t have to wait for the update to process , new Android 10 system facilitates updates to run in background and then are loaded when your phone starts , thereby eliminating need of full system reboot . 

The best part is games and applications can be updated without any single interruption at any point of time when it is in use .

Creating Captions 

Android 10 has introduced real time captions via on device machine learning technology and it appears as your speech is detected , even if there is no internet connection in device . In addition to it. , text box can be easily dragged and moved around the mobile screen .

Smart Responses 

Communication technology is changing at fast scale and people love to choose interactive methods to channels to convert its messages . Android 10 comprise of feature enriched with Google’s smart replies which facilities interactive response based out of machine learning that suits your emotions better way . In simple terms we can say it automates replies in accordance with different situations .

In short Android 10 will bring new level of features and functionalities as per user requirements . It is quite obvious that if you don’t going to offer innovative technology to target user , it will replace you with other one , who might be offering value added services as per their expectation .

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Top CRM Market Statics Which Aids In Exploring CRM Potential

Top CRM Market Statics Which Aids In Exploring CRM Potential

Being in CRM consultancy for more than 10 years , Winklix has deeply experienced market trends and CRM statics . In order to help you out with better understanding of CRM software as well as its benefit and challenges , we have created deep insight article describing it in broader way .

The CRM Market Is Already On Rise

As written by Gartner in their recent reports , CRM market size will reach $ 80 billion by year 2025 . Another major survey on customer engagement platforms by Ovum has also Cleary stated CRM growth by segments . It is expected by year 2022 , marketing automation CRM segments will grow at fastest in comparison with customer service and salesforce automation which will also grow at same time .

SalesForce Will Remain CRM Market Leader 

As per the recent reports conducted by Gartner on CRM market , SalesForce CRM is still achieving top most position acquiring 19.5 % of CRM market share . SAP as per recent reports is acquiring only 8.3 % of the total market share . 

The report given below clearly states that CRM is synonymous with Salesforce for many user and hence it is not only choice as many customers are choosing other solution as well .

CRM Is Must To Keep Ahead In Business Competition 

According to some sources , near about 82 % of the companies are using CRM solution to manage sales process automation and sales reporting . Even Salesforce states in their reports that CRM solution helps increasing employee productivity , customer engagement and retention as well as reap other benefits .

Hence it is more likely for a company to succeed if they are exploring CRM capabilities at its full in comparison with business who deny to use CRM .

Success CRM Implementation Will Give High ROI

According to FinanceOnline , the ROI on CRM software implementation is from $ 2.50 to $ 5.60 for every dollar spent on software solutions . Modern CRM is cloud based solution which given various kinds of benefits and training for IT professionals which thereby increases : 

  • High employee productivity 
  • Increase number of sales leads and follow ups 
  • Increase conversion of leads 

Most Of The CRM Users Prefer Cloud Based Delivery Version   

As per the recent survey conducted by SelectHub’s CRM buyers survey , majority of the respondents prefer cloud delivery model to on premises one . It was only 43 % of the user which treat offline and cloud CRM at equal place .

Offline or on premises CRM requires complex infrastructure as well huge investment which is most prominent reason why many tend to hesitate choosing on premises offline CRM .

CRM Is Being Used By Service , IT and Manufacturing Companies 

As per the recent survey by SelectHub’s CRM user survey , almost 32% of the users of CRM is from service industry . Another major share of 13 % is acquired by IT and manufacturing companies and retailers companies are taking market share of 18 % .

CRM Adoption Improves Sales Performance 

If you are an enterprise and your CRM adoption rate is less than 75 % , then you are more likely to have poor sales performance as stated in sales operation optimisation study by Miler Haiman group .Lower adoption in turn leads to poor management , follow ups with clients and thereby lower win rate . Thus in case you want to increase your sales , always try to ensure that your organisation is equipped with CRM solution and at the same time your user must get hands on on user training and release notes on custom built CRM functionality .

Manual Entry And No Third Party Integration Are Main Obstacle To Successful CRM Usage

The majority of respondent in state of inbound reports by HubSpot stated that main reason for failure of CRM solution is manual data entry and lack of integration availability of using the system . That’s why industry hesitate to implement CRM as a separate system as it brings hesitation to its user and thereby hamper the overall adoption of CRM .

Conclusion 

A CRM system which in turn support sales , facilitate customer management and give a hands on marketing activities is must for every organisation in todays world if you want your organisation to be ahead in this competitive world . But if you are thinking of that purchasing of CRM can immediately solve your problem in every way and your job will end there , then that will never going to happen . In order to help sales , marketing and customer service team to explore the most out of CRMs , it is viable to avail customisation , integration and user adoption service from some reliable CRM software provider .