YOUR DIGITAL PRODUCT IS DROWNING. A UX REVIEW IS THE LIFEBOAT YOU NEED.

app developer

A mobile development company is always focussed on successful launch of app. But it may happen that your app does not get the response that you expected. The reasons behind the unexpected response are as follows:

Impractical Expectation

For the successful launch of an app, only a good idea is not enough. To make a product successful it requires the perfect blend of a brilliant idea, a perfect strategy, good execution of the plan and a bit of luck.

While choosing an app development company, it may happen that you have unrealistic approach which the mobile app development company may not understand. Either the deadline is too unrealistic or you don’t have sufficient funds to fulfil your expectations. It may also happen that the app designers are not good enough to fulfil your expectation.

To create a good design, a decent amount of time, great designing skills are needed. A brilliant design provides a great user experience to the user. Make sure that the designer understands your high expectations so that they can execute the plan according to you high expectations.

 

App gets out-dated

With time, website designs, apps layout, user requirements changes. With the change in trends, it is essential to keep app and website up-to-date otherwise your product will lag behind. So it is very essential to keep an eye on the current market trends to be successful.

A good product needs continuous evaluation. Analyse the reviews and suggestions by the users. Test your product and if necessary make the changes to your product iteratively. This will ensure that you app does not get out-dated and it continue to improve. Don’t take any shortcuts as shortcuts are way to failure.

 

Choose the professionals for building you product!!

It may happen that you are a small business company and have a limited amount of budget due to which you decide to build the website by yourself using the services of readymade templates from websites like shopify and squarespace. But by using these websites, most of the times your website will not get success.

So it is better to consult the experts for building the websites and even for apps. These companies provide you a cutting edge technology to build your website or app and will give you an upper hand over others. Winklix is an experienced and reputed company which has a mastery over developing websites and apps. We have a very dedicated team that is focused on building apps on both platforms whether it is android or iOS.

Building site yourself does not provide quality which app development companies provide.

The UX Review

UX Review means review of the existing product to improve its user interface. This helps to enhance user experience and to meet the needs of the user. There are several way through which UX Review can help your product. Some of them are as follows:

User consideration 

Preference must be given to the user’s needs and requirements. A designer must do research on the designs and layouts of the product. The reviews, ratings and feedback must be considered to improve the product. The product must be improved keeping in mind the business goals.

User Flows

While the development of product, the process must be broken down in number of steps. These steps are together knows a user flow diagram. Each step must be completed and if there is potential for any improvement, it must be done instantly.

Gives actionable approvals

Make sure that the previous points are highlighted so that you can get a good UX review. Make sure that the important information is highlighted in such a way that it draws attention of the users.

Having an expert review of your website helps you improve and enhance the website. A UX review gives a greater understanding of your app.

Mobile App Vs Website : Which One To Choose For Startup Organisation

app vs website

If you are planning to get your first step into digital world , then the very first question should arise in your mind is whether to go on with a website or a mobile application , or in case for both of them . Everyone want their business to be reached widely among customer who are actually searching for your business worldwide . And this is only possible by getting the website or mobile app developed to showcase your business easily to the whole world .

Which Is Difference Between Mobile Website & Mobile Application ?

Before any further discussing about the mobile responsive website and mobile app , lets first quickly understand the difference between the two . Both apps and website are accessed over the smartphones  and tablets.
Mobile responsive websites are combination of HTML pages that can be quickly accessible by visiting a web browser . It is specifically designed for smaller display and can be easily accessible from any kind of devices right from desktop to tablets and on mobile devices .
Whereas when talking about mobile app , they need to be specifically downloaded from the respective app stores to get the benefits of it . User have to visit device specific portal like google play store or apple app store and may experience different features of app on different devices and not like a common mobile responsive website which can be easily accessible from any tab or mobile browser and gives the same experience . App will also get the informative data and pictures from internet only , or it can later download the data to make it even use for offline purposes. .

Which One Is Better :  Mobile Responsive Website or Mobile App ?

Well the above question really depends on your requirement . For instance you want to offer your customer with gaming , then obviously you can’t offer this on a mobile responsive website . And if your business motive is only to offer customer an information , then mobile responsive website is best option for reaching our vide number of audience worldwide . And there might be a case when you will be requiring both mobile app and a website .

For for conclusion we can say , mobile website is just the begging in case you want to stay in the market, but in case you want to give some particular features or more enhanced experience you have to go with both of them .

It is the matter of fact that every one has a limited space in their smartphones , particularly in Apple devices so customer would rather love to have a first look at their web browsers only , and later on if they find it interesting , they can move on to downloading the app on app stores .

When Does An App Make Sense ?

Inspite of lots of benefits of mobile website , apps are making their way for specific use among consumers . Generally speaking , if you want one of the below given thing you will necessarily need mobile app :
  • Gaming : For thrilling gaming experience you will need an mobile app
  • Regular use / Personalisation :  If you are planning to target a specific user who are going to download your application to use it on regular basis .
  • Complex Calculation /Reporting :  If the app is all about calculation using numerous of formulas and daily reporting , then there is nothing better than mobile application .
  • Offline Use. : When you want to offer an offline functionality , then it is only possible by an mobile application that will not need an working internet connection .
  • Native Functionality Requirement : Now a days browser are getting more and more enhanced and is successfully gaining superpower , but when it comes to accessing camera’s or processing power , they fails .

In Conclusion

As the mobile app and website market continues to rise , the question arises above will always rise . From the above point both the version has their own pros and cons and hence that depends on your needs that which one you can prefer on .
Feel free to contact us for more information , or if you want an mobile responsive website or mobile application , we may be the right company for your organisation’s need .

WHY SHOULD YOU CHOOSE MEAN STACK FOR YOUR WEB DEVELOPMENT PROJECT?

full stack developer

There are numerous number of choices to make when it comes to the web development. The technology is changing at a very rapid pace. One day people are using a technology, next day they may move to another technology. And that is the precise reason why people are shifting to MEAN stack from LAMP/WANP server.

MEAN stack is thriving in today’s competitive world leaving behind all the competitors. MEAN stack is the most preferred technology when it comes to building a website for well-established organization or start-up business. For web development, lot of developers both frontend and backend developers prefer using this JavaScript framework.

MEAN is open source software where M stands for Mongo DB, E stands for Express, A stands for Angular JS and lastly N stands for Node.JS respectively. It is very essential to focus on every technology of MEAN. The perfect blend of all the components of MEAN make it easier for the developers to develop the websites.

MongoDB

MongoDB is an open-source database and cross platform independent framework. It is used in managing the database of a website. It does not depend on rows and tables; instead its architecture comprises of collection documents. One of the biggest benefits of using MongoDB is that it uses JSON format for transferring of data.

It is a cheap technology used to transfer data between server and clients. You can even use it for different purposes like load balancing, aggregation and storage of files.

Express.js

ExpressJS is a JavaScript framework which helps in creating API while developing web applications. Through this cutting edge technology, you can add or remove features. It has a very deadly combination when combined with Node.js. It makes the development process convenient and simplified. The apps developed using express.js are very reliable and faster.

AngularJS

We know that express.js is used for backend services, but what about the frontend operations. Angular JS is another javascript framework used for frontend operations. Applications developed through this framework are quite reliable as it is developed by Google. It has a modular structure used to build fully scalable dynamic web apps.

One of the best thing about AngularJS is that it provides data binding to help users to build dynamic app. It is used to build single page applications.

Node.js

Node.js is also a JavaScript framework which is based on Chrome’s V8 engine. I has a run-time feature that helps in developing scalable and vibrant web applications. It assists in accessing data streams, network, building web server, free modules, networking tools, crypto based functions etc. It supports all major servers like Apple IOS, Windows etc.

Benefits of choosing Mean Stack:

MEAN is a full stack framework so the users don’t have to search for different developers to accomplish various tasks. This has made MEAN budget friendly. Since its launch, the developers are showing a very keep interest in the MEAN stack development. The code developed by the developers is reusable and can be shared. Due to this, MEAN stack is gaining huge popularity.

Another big advantage is that it is a full JavaScript framework which supports both Linux and windows. It is huge advantage for clients and server side. It assists in managing the data and offers a unique user experience because of its presence of JavaScript.

It is a very powerful and reliable framework that helps user to develop web apps and speeds up the recovery process. Both Angular.js and Node.js provides scalability due to which traffic of the site increases. JSON helps in seamless distribution of data between Angular JS and MongoDB. You don’t have to write same code over and over again. If you notice carefully, you will find that all frameworks that constitute MEAN are free and open source. It already contains additional libraries and reusable module. These all factors help in accelerating the speed of the app development process.

There is no doubt that mean is the perfect choice for developers who want to build dynamic and highly visited web applications.