Category: Mobile App Development

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Is React Native no longer active? Professional Views And Statistics

Is React Native no longer active

The field of advanced development tools is a battleground, to say the least. If programmers were enthused for any fresh front-end tool 10-15 years ago, the experts now switch annually. As a result, developers continue to ask questions like “Is React Native dead” > , “Is AngularJS dead now” ?, and “Which Angular alternative to choose” ?

Throughout the present state of events, these are timely concerns. After all, the correct technology determines how efficient and productive a company’s product is. Each second smartphone application is removed within 30 days, as per statistics. As a result, business projects must be perfect. They won’t be used if they aren’t.

What’s the big deal about the question “Is React Native dead?”?

Flutter is a major rival to React Native (RN) mobile technology. It has recently been treading on the technologies of Facebook. In a nutshell, Google released Flutter for the first time in 2017. The smartphone technology, on the other hand, did not immediately capture the attention of developers. Only in 2019 does Flutter acquire traction and become a competitor to RN. Furthermore, the tool’s demand was expanding slowly.

Read : React Native App Development : Impact On Cost And Efficiency Of App

So, why have developers begun to wonder, “Is React Native dead?” So, what’s new?

The announcement that Flutter had surpassed RN in the statistics race has rattled the cross-platform framework business. Statistical, a German firm that focuses on consumer and industry information, has released a new report. Flutter is the most popular programming language in the world, per the survey. Experts gave this smartphone technology 42 per cent of the vote. Though React Native currently has 38 per cent of the vote, it received 42 per cent in both 2019 and 2020.

The data from Statista was among the first to be used in the debate over whether React Native is still alive or not. Rising statistics from StackOverflow added fuel to the fire. The graph plainly illustrates that Flutter is on the rise. Furthermore, the device’s development is accelerating, and the graph resembles a mountain with a high peak. Simultaneously, the pattern of RN development and diffusion is calmer, with a smooth and efficient increase.

Statistics and information that aren’t always taken into account

Statistics are a great way to gauge the state of the web and mobile development markets. Even in this scenario, however, it is vital to consider the statistical mistake. The percentage of responses, nations, age and other characteristics all have an impact on the review’s outcome. The statistics data in each analysis differs. Even organizations with stellar reputations and sophisticated data-gathering algorithms can’t verify 100 per cent accuracy.

The information in the 2021 Developer Research study, for illustration, varies from that in the Statista study. Over 80,000 developers were polled by the StackOverflow team, with almost 42,000 experienced programmers ranking React Native as the fifth highly popular technology. With 16,48 per cent of the vote, this smartphone approach was chosen. Flutter, on the other hand, was on the seventh line and received 13,35 per cent from the pros. Is React Native no longer active? Certainly not!

Even when the figures between professionals and all participants are compared, the scenario stays unchanged. With 14,51 per cent of the votes in a recent survey of 60,000 coders, RN came in sixth place. Google’s tool, on the other hand, did not move positions and stayed at number seven. The only variation is that there is now 13,55 per cent of votes cast.

It’s difficult to declare which mobile technology is superior because the measures are so disparate. Personal tastes and particular project objectives are the only things you and I would depend on.

We won’t go over the same ground again nowadays, informing you about the background of each of these technologies, as well as its benefits and drawbacks. In a prior blog post, two of our front-end programmers and I explored smartphone technologies. More information regarding Flutter vs React can be found there. It has a tangential connection to the question of if React Native is still alive or not.

Why is the question “Is React Native dead?” being asked? appears to be unimportant

The assistance of Facebook is one of the key factors that RN will continue to succeed for a long time. The American firm publishes upgrades for the framework continuously and assists in its improvement in any manner it can. On GitHub, you can frequently see data with modifications, which aids developers in staying current.

In addition, when compared to its rivals, this mobile tool has the following benefits:

  • Some elements of the code can be reused by developers, which improves the development process.
  • The smartphone framework is adaptable and enables rapid project scalability due to its architecture.
  • The completed smartphone apps are quite sturdy and highly functional because the tool is written in JavaScript.
  • RN can be used to construct SPAs, MVPs, and speciality or promotional apps.
  • This cross-platform mobile framework comes with a slew of tools that make testing a breeze.

The tremendous market for mobile applications is another explanation why this technology will remain important. Analysts predict that by 2026, the amount of smartphone device users would have surpassed 7,5 billion. It will have an indirect impact on the number of companies developing software for cell phones.

Because React Native is one of the most widely used mobile frameworks, it is the tool of choice for many developers. In any event, we cannot rule out the possibility of this kind of situation. In the current circumstances, though, the issue of “Is React Native dead?” will be irrelevant for a long time.

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How Do You Create An Effective Brand Voice For Your Company?

How Do You Create An Effective Brand Voice For Your Company?

The majority of users or consumers are cognizant of product descriptions through the identities of their brand image. It’s possible to convince consumers if you advertise your company’s brand voice correctly.

These brand voices can take the shape of well-known and distinctive slogans, appealing symbols or logos, etc. Also, it’s critical to promote these brand voices online as well as other advertising platforms so that customers can quickly recognize your company.

Brands can now interact with their consumers daily via internet media social media channels and receive constructive opinions on products thanks to digital marketing.

As a result, if social networks are utilized effectively or directed, they can be very helpful in enhancing the ideal brand voice for your company and conducting business advertising extremely easy.

But before that, perhaps you’d like to understand what a brand voice is and how beneficial it could be.

With the support of exceptional slogans, interesting and catchy icons and symbols, and unique and enjoyable brand names that are easy to recognize, brand voices assist in maintaining the brand’s involvement with its consumers.

Whether you focus on developing your brand, you should begin by coming up with a unique name for your company. Customers will recognize and remember your things based on their brand name. It aids in the comprehension of the company’s niche.

Before establishing a brand voice, keep the following in mind:

Consistency: To remain out the most, your brand’s new slogan, icon, or symbol should be accurate. Brands that change their slogans constantly face the risk of becoming lost in the rat race. As a result, once you’ve agreed on a certain niche for your company, the slogan and emblem should be selected as the sample.

Brand Name: This is not a minor consideration; the brand name should be memorable enough to grab people’s attention, and it must accurately describe the product. If you want to start a business in a highly competitive sector, picking the right brand name is critical to your success.

Branding: This can apply to a variety of places from which you can sell your company’s products, but it primarily pertains to efficiently branding your company throughout all social networking sites. You may immediately interact with your potential customers and gain daily feedback on your items by developing a solid digital presence for your company.

Interaction: Promote a strong interaction with your customers and stay updated on the introduction of new products that require the use of social sites. Following the latest digital marketing trends is the most effective approach to stay in touch with your customers and keep them interested in your company.

Icons and logos: Among the most important aspects of developing a suitable brand voice for your company is the use of icons and logos. People hunt for the icon or emblem that attracts them to a particular brand or company after hearing the brand’s name. As a result, if you’re starting a new firm, you’ll need to come up with a logo that creatively symbolises the company’s specialisation.

Developing the right brand voice may appear to be a difficult effort initially, but if you’ve found out the best advertising plan for your company or brand, this process can be quite beneficial to your company’s success.

Following these methods will help you develop a successful brand voice:

1. Select a catchy tagline:

Selecting a memorable and successful slogan for your company or brand is not one that should be taken for granted. Your firm’s tagline should represent the niche of your firm and give a rough understanding of the principles you believe in.

2. Take a look at your marketing technique:

Developing the ideal marketing approach that caters to the needs of your customer and your company aids in efficiently developing the brand’s visibility both digitally and on-site. Maintaining a good digital presence on social networking sites requires consistency.

3. Carry out a survey:

Only by conducting a thorough survey on the brand image will you be able to determine whether your product’s advertising successfully reaches your ideal customers. Understanding what your target audience thinks about your brand is critical to your country’s success.

4. Know who you’re trying to reach:

Whether you decide to put a product on the market, you should conduct extensive research to understand your potential audience’s needs and what they value most in a product.

These are some of the fundamental aspects of properly establishing your brand voice. Following these methods will put you on the right track to developing a strong digital presence for your brand or company.

Last Thoughts:

In today’s world, when customer competition is very high, it’s critical for entrepreneurs who want to build their own company to devise effective techniques for keeping their customers and target audiences interested in their products.

While social media sites have made it much simpler to sell your products and communicate with your potential customers continuously, firms must maintain the same level of enthusiasm to keep their digital presence. Among the most important aspects that can help your company stand out is developing an effective brand voice.

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How to Make an Effective Pitch to Investors for Your App

How to Make an Effective Pitch to Investors for Your App


The app startup sector is full of intimidating difficulties, but for most, the biggest one is securing that first investment. We live in a world where we are constantly hearing about businesses receiving large sums of money in fundraising, which gives people the impression that money is being thrown at anyone with a good concept. This, of course, is not always the case.

A large part of my job at Messapps entails assisting potential clients in obtaining the finance they require. When a company does not receive the investment it seeks, it is usually due to one of two factors. They are as follows:

Being unprepared with financial projections

Not comprehending the fundamentals of pitching an app idea

As a result, it’s critical that we all go over what we need to include in our pitches in order to increase our chances of acquiring that app funding.

Make Your Prototype

Do you want someone to put money into your app? The first stage is to have a fully designed and functional prototype. Keep in mind that the app business is only a decade old, which means that many major investors still struggle to understand how an app might work unless they experience it for themselves.

Furthermore, creating a prototype demonstrates that you are more than just a thinker – you are serious about making this app available. Execution and dedication always trump ideas, and if you’re not prepared to put up the effort and money to create a true prototype, how can you expect others to put up their money to assist you take it to the world?

Making a prototype is less difficult than you might think:

  • First, design 1-3 core user stories (or the sequence of screens seen by the user prior to attaining their goal).
  • If you have the money, engage an app design and development company to assist you with the design. Are you short on cash? Use UI kits to quickly develop a user story using basic drag-and-drop pieces.
  • Run a prototype with InVision, and you’re ready to go!

A single day of labor, putting in the time and effort to create a prototype, can make a significant difference. It may mean the difference between a $1 million deal and struggling to get through the week’s grocery shopping. Next, consider how you will deliver your pitch. We’ve all seen how it’s done on Shark Tank and Dragon’s Den, but in real life, you rarely get to stand up in front of investors and show them your pre-prepared presentations!

At actuality, most pitches take place in an office or over a cup of coffee at a central cafe. Think again if you think your laptop and printouts will fit comfortably between your cup of tea and slice of cake. By opening up a prototype on your smartphone and walking them through your app, you can keep things simple, straightforward, and attractive.

Make a Development Plan

Assume for the moment that the investors are enthusiastic about your concept. If that’s the case, they’ll want to know what it takes to carry it out and see it through. App development can be accomplished in one of three ways:

  • You can create it yourself.
  • You have the option of hiring full-time developers.
  • You can enlist the help of an app development business.

The decision you make will be influenced by the extent of your task, your project budget, and the talents you presently possess. For example, if you’re a top-tier developer with the abilities and experience can polish up the app on your own in less than two months, go ahead and do it. However, that is uncommon in our field because both back-end and front-end coding will be necessary, and when was the last time you met a developer that was proficient in both?

Set about establishing a full-time development team if you have access to a large budget and know where to recruit exceptional developers. There are some drawbacks here: you’ll need to pay fair wages, and people can be untrustworthy (as I’m sure we all know).

Another option is to engage an app development business. This solution allows you to preserve all of your equity, avoid long-term obligations, and have access to a variety of developers and designers with the necessary abilities. The only significant disadvantage here is the price: as you are surely aware, app development firm prices range widely, from the very inexpensive to the exorbitantly costly.

Whatever method you choose, make a milestone based on milestones and associated costs. Examine the average salaries and speak with a few app development businesses to get a variety of quotations and a better understanding of your possibilities.

Having an app means you’re operating a business… therefore promote it!

The app market has numerous unique characteristics that set it distinct from other firms. For example, when you’re ready to launch, you’ll already have a distributor lined up who is eager to show off your app to the world. However, if you’re a breakfast cereal manufacturer, for example, you’ll have to jump through hoops and pay a variety of fees in order to gain shelf space in supermarkets. If you own a business that sells vehicle parts, you must pay for the real estate on which your firm is located, and so on.

Apps are vastly different. You already have your’real estate’ and shelf space, as well as income from the App Store, with your launch.

This actually causes some misunderstandings in people’s perceptions of apps. Many people believe that just since your software is displayed on the app store, the developer can sit back and collect the money. How could they be so wrong?

There are numerous acquisition tactics available. Here are a few of the most crucial:

  • Optimize your app for the App Store to ensure you rank high for essential keywords.
  • Launch a website with an email signup form to alert users when your launch is scheduled.
  • Set a budget for “cost per install” advertisements. These will allow you to pay just for consumers that download your software and install it on their phone.
  • Consider public beta tests, which may assist you in gaining early devoted users.
  • Use typical public relations techniques to reach out to blogs, publications, and influencers and ask them to write about your product.

Remember to research your competition and observe how they market their products. This will give you an estimate of your expenses and potential users. Furthermore, you should always have those numbers on available in case an investor inquires about them!

Remember the pitching rules.

Regardless of the variances described above, apps adhere to the basic pitching principles. Prepare your pitch deck effectively by explaining the problem(s) you’re tackling, as well as how you intend to solve it and the financial benefits you anticipate from your achievement.

Be a salesperson as well as a storyteller. Make certain that you are familiar with your numbers (but be sure to avoid slipping into boring accountant mode). Put your enthusiasm forward – and remember, it’s often not the concept that’s being invested in, but you as a creative, developer, and individual. If you’re excited and passionate about the figures and the execution, the rest of the puzzle should come into place.

It’s not always straightforward, and it sometimes take much longer than we’d want to acquire the correct investment. However, it is critical not to give up. Continue to put yourself out there, reaching out to new investors and building the necessary relationships. It’s only a matter of time before an investor provides you with the funding you require to make your ideas a reality.