The Incredible Advantages of Having a Mobile Application for Your Business

The Incredible Advantages of Having a Mobile Application for Your Business

A personal mobile application or a mobile business app is designed to run on mobile devices such as a phone, tablet, or watch. These apps are often created by a mobile application development business. Demand from the younger generation, combined with their adaptability, has made digital communication a dominant means of communication during the last decade. Consumers are on the move, and as Steve Jobs once stated:

“Get closer to your customers than ever before. So close that you know what they need before they know it themselves.”

As a result, there are numerous aspects responsible for mobile application development that are vital for customer support and client loyalty for small and large organisations alike. Some of these have been addressed in the following sections:

Your competition is fierce, thanks to a large market and extensive product data analytics. In that circumstance, your small enterprises must have a distinct presence and availability in order to effectively compete in the market. As a result, a mobile application creates the opportunity to make your internet small businesses available at a low cost in the context of navigating results. This also aids in the expansion of your small business by providing the client with a medium for the company’s comprehensive awareness via the efficient availability on numerous social media channels.

Customer loyalty

 When compared to social media management, email marketing, and roadside signage, shopping in-app is more successful in earning customer trust. Because this provides a direct relationship and consumer engagement, it aids in the development of long-term consumer loyalty. Through loyalty services such as presenting distinct alternate offers and distributing variations of incentives to consumers and applicants via smartphone apps, providers can gain their loyalty for years, if not a lifetime.

Enhanced marketing 

Gone are the days when you had to deliver a large number of leaflets, brochures, and other networking promotional hoardings and wait for days or months for the user or target group to get them. More than time, if your firm is still little, it will require your money and blood to reach the correct audience. However, if you, as a business owner, use and strategize your goals, plans, and the correct resources to provide to clients, a well-developed mobile app can function as an organ for your small businesses.Whether it’s marketing the product to produce a master schedule or blog postings via email models, promotions, scheduling, newsfeeds, and mobile payment via credit cards, card readers, or service distribution, an all-in-one solution in the form of a portable device in your wallet is available.

Customer accessibility

 The mobile app provides the ability to customise everything in one location, allowing the user to rapidly search and retrieve information. That is, in essence, not possible without a smartphone app. A mobile website cannot view anything unless it has time, resources, and long cycles. However, the corporation will gain additional coverage on numerous mobile platforms at the same time, as well as handle candidates. Send push alerts to your customers in accounts to enable them to utilise your business app on a mobile device at the proper moment and to ensure your network’s success as an open-source network.

Create revenues

. As they say, “success and profitability are the results of focusing on customers and employees rather than targets,” and this couldn’t be more true, as smart gadgets have already demonstrated. Your smart smartphone app will assist you in focusing on the demands and desires of your customers. Simultaneously, you can collect data from surveys, pertinent statistics, facts, and insights tailored to your small business. Mobile app applications will increase user loyalty and revenue growth. As a result, the higher the cost, the bigger the profit.

Excellent Customer Service

For many years, customer online care complaints have been the new trend to assist them in resolving their issues. As the customer base expands, the account will become more important. A smartphone app for your small business can also help to reduce employee recruiting needs, posting, announcements, and job boards, as well as develop an exceptional customer service reputation.

Time Saver

Because Smartphone applications are more personalised and exact, the mobile platform is also five times faster than mobile webpages. Furthermore, the applications will save the team data locally, eliminating the need to enter the information repeatedly throughout presentations. Apps, like blogs, can help you remember your behaviours. The mobile app can help you save time, money, and effort.

Legal Issues To Consider : Mobile App Development 2021

Legal Issues To Consider : Mobile App Development 2021

Everyone’s dream choice while having  mobile app development is to have technical giant app which user feels attractive to use and hence will succeed . However have you wondered why it is equally important to consider legal aspects of the app even during initial stage of app development ? 

It is because each of the mobile app development life cycle may attract legal issues for you and in order to get yourself secured , you must take care of legal part in your app development as well . In this article , we will guide you about critical legal issues which might deviate your mind if not properly handled with care.

NDA ( Non Disclosure Agreement ) 

NDA or non-disclosure agreement is legally valid document under which parties bind themselves to not to disclose / share confidential information with any other person . That is the reason why we always encourage our clients to sign NDA even before sharing any of their business idea with us .
We can say NDA is one among few steps available to protect your product concept . You may challenge the agreement in courts if any party breaches its terms and condition . But wait , NDA is not just simple documents , rather it must include points which make it more informative are some of them are :

  • Definition of Confidential Information : It is proven to be beneficial for parties to specify all confidential information which may or may not be limited to financial data , know-how , show-how , operating , marketing or trade data .  In addition to it it should also include information concerning to products , its ideas , solution and other confidential information . 
  • Obligation of other party: Obligation of other party needs to be defined in advance including confidentiality clause as well as obligations involved in accordance to with other party can disclose information to its staff .
  • Choice of laws : While signing of any NDA , always try to write jurisdiction under which you will feel comfortable to contract .
  • Penalties : You should also write about the penalties it involved in case of breach of contract . It may be in monetary terms or fix sum of money .
  • Term : As per general rules of law , any NDA is valid for the term of 2, 3 or 5 years . Hence it is your sole choice for the information you want to protect . As the case may be , you may get involved in contract . 
  • Obligation to return : You must include obligation to return information in case you want to or willing to switch to any other party .

Independent Contract Agreement    

Contract agreement is concerned about points which you should mention before starting of with software development company . This agreement should be draft in a way that if will help you in guiding the process of cooperation in its entire duration of contract and what if situation in case of doubt and conflicts. That is the reason it is proven beneficial to write step by step how collaboration will move . For instance say it is worth mentioning which methodology your app developer will follow , eg agile methodology . In brief it should include the following : 

  • Methodology of cooperation : It should include how cooperation will work to come up with result which is favourable to both the parties . It will also mention tools which you will be used , preferred methods of communication as well as procedure for arranging meetings .
  • Force majeure : In case of unpredicted pandemic situation or force majeure which might occur due to unavoidable circumstances then you must define the outcomes and mutual binding of it .
  • Exit plan : It is another beneficial points as it defined the exits plans if plan does not go according to plan has been specified in agreement and bth parties want to withdraw before the planned duration . It is worth including information about who will be owner of existing code , what will be payment due dates and penalties and so on. 

Privacy Policy & Protection Of Data 

Wondering what legal requirements you have to meet in connection with your data protection at personalised level ? 
Protecting of your’s user personal data is one of the primary thing to focus on which is Las common cause to attract legal obligations . This requirements various from country to country . For instance say if you are planning to launch your app in European markets , you must adhere to GDPR compliances , while in case of USA , you need to take care of Children’s online privacy protection act. 
This requirements also depends on in which industry your app is focus on . For instance Healthcare sector app must have HIPPA compliant . Since it is complex task and may require lawyer interference to draft proper agreement in app development process . In case of any data leaks , it will be app owner who will be held responsible for the same , hence it should be taken care with utmost priority .
Tips to fulfil personal data obligation :

  • Collect only limited amount of user data which is meant for your app only 
  • Don’t ever try to sell or use data for the purpose other than for which you have collected data for 
  • Make sure that your data is being seen by your authorised person only who make necessary use of it
  • Always showcase users that their data is protected with them and is in safe hands 
  • Try to maintain documents of data received or you have so that if asked can be provided by you immediately. 

Terms & Condition 

Terms and condition as in case of privacy policy varies from country to country . You must specify following points while writing terms and condition in contract : 

  • It is beneficial to include basic information about your company in general terms and condition 
  • Conditions of service provision :  In terms and condition define in advance your app working , its registration conditions as well as when agreement is concludes and terminated between both parties . Apart from it also mention your use of app as well as tech slacks about languages used along with conditions in which users account will be blocked 
  • End user license agreement : This is concerned with binding users with your terms and condition while using your mobile app 
  • Complaint processing : In terms and condition , try to include the process to handle and hear complaints as well as ways in which customer can contact you in case of need . 
  • Limitation of liability : Define your liability in advance and make it clear to users . It will help you building trust among your users .


App Store Requirements   

What is the use of mobile app if it has not been published on App Store or Google play store ? No body is going to download the same and all your investment will go into veins . That is the reason why your app should comply with all guidelines from Google and Apple to publish your app on their stores . All these policies focus on personal data protection as well as intellectual property rights .

Conclusion 

Any mobile app development is complex project and involves various process . It is always beneficial to considerer all aspects involved in development of app which includes legal factors at initial starting . This will aid you to carry on your app to reach larger marketplace without facing any hurdle which may become obstacle in your success journey if not taken care of .

Top Trends To Follow In 2020 & Beyond

Top Trends To Follow In 2020 & Beyond

We all know that how mobile app industry has changed the world for us , and no where it is going to slow down in 2020 . Mobile app industry is expected to grow as $ 188.9 billion as global revenue .

In this technological changing world , we are experiencing continuous changes in mobile app development world . In this article , we will take into consideration top 10 mobile app development trends that will be big hit in 2020 .

Top 10 Mobile App Trends In 2020

1. Blockchain In Mobile Apps

Blockchain is one of the most emerging technology in recent times specially in the field of finance and trade . Blockchain helps streamline of data management with increased efficiency in transaction process . With help of blockchain , mobile app developers can design decentralised mobile app , often known as DApp .
The technology has already been used popularly in finance and banking transaction to carry on the monetary transaction . Blockchain is now one of the emerging technology to offer customer trustable and safety transaction during baking .

2. IoT Integration In Mobile Apps 

IoT is already doing miracle in multiple sectors for connecting remote control or apps with internet . Internet of things has already touched multiple industries like transportation , eCommerce , healthcare etc and is now rapidly moving towards development of more wearable devices to ease down our life .
IoT has convenience many parts of our life by providing technological advance solution and thereby developers are getting influenced towards keeping app more IoT friendly .

3. Artificial Intelligence & Machine Learning For Smarter Apps 

AI has potential to change the future of mobile app development industry . AI when integrated with mobile apps can help making the app smarter , and in the meanwhile it also saves time , effort and app development cost for mobile app development .
We can expect the following trends in 2020 in mobile app development : 

  • AI automated DevOps though AIOps
  • Automated machine learning 
  • AI enabled chips 
  • Interoperability among neural networks .

4. Payment Gateway & Mobile Wallet Integration 

The trend and people is moving towards more and more cashless payments as well as mobile wallets . Integration of mobile wallets like PayPal , Google Wallet , Amazon Pay and payment gateway providers provides safer encryption and will surely be great hit for upcoming years .

5. Wearable Devices 

The launch of various like of wearable devices like smart watch , fitness bands and trackers has changed the way we interact with smart device . Possible trends in 2020 may be rise in fitness trackers which will ultimately lead to decrease in dependancy of smartphone .

Conclusion 

The mobile app industry has totally reshaped the business for years and future in 2020 and beyond is also on high phase . Every organisation is seeking integration of latest technology in their mobile app to get maximum output and growth in business . Going with above , mobile app development technologies to garner maximum growth . 
It is always beneficial to choose right mobile app development strategy to assure success and incorporate latest trends in mobile apps .