September 2017 - Page 2 of 6 - Winklix - Software Development Blog

September 26, 2017

Artificial Intelligence – Benefit For Retailer

Inspite of the fact that some of the largest advancement is taking place in AI , in all industry across , but retail industry is leading the way . Some of the biggest implementors of AI are Amazon Eco , Google Home , and Apple Siri . Every now an then , we see application coming online using AI, but there is a lot that can impact retail industry .

Snapchat is also using AI in neural networks way . Now let’s move on to how AI help retail store owners ?

Artificial Intelligence technologies are set of big datas , which combining with technology , creates a model that can provide answer like real human . The answer depends on what AI has learned through data set .The more the AI faces customer interaction , the more it will get chance to improve the question and answer ability .

Since AI runs on machine oriented algorithms , it can discover actionable information about business , customer and inventory which are even not known by business owners . It can benefit the retail in numerous of ways .For instance , AI can get to know about the taste and preference of customer together with what they want and what they need .

And AI knows even before you know it . AI produces a great result , it can give multiple benefits to business owner . Secondly , without the help of AI , if customer gets discount coupon , even before going to shops of business owners , both customer and owner will be benefited .Another benefit we can say is , if AI gets to know what is the exact need of the customer , and can offer them at best prices , you can start building personal selling relationship with your customer .

Let’s take another example of product images , the biggest problem faced by online retailers and marketplace where large number of catalogs are to be dealt in . It is a time consuming job of tagging each product one by one , and high chances of getting wrong tagging . Product tagging and thereafter searching for the right product is one of the crucial task that can seriously impact search result and sales . Currently manual process of tagging online retailer is time consuming and error prone job .Inaccurate tagging can frustrate the customer and result in loss of revenues .

This problem can be solved by AI . Instead of manual tagging , retailer can upload all the images to AI engine , and can tag them by colour , pattern , style , and other parameters all at once .

AI are also used by business owners to transform the way customers are looking for the product . Image searching , replacing the text search to find products online by shoppers , is an opportunity for retailer to help them tackle the problem of discovery while building new experience .

September 25, 2017

App Store VS Play Store

Developing an app ? One of the biggest decision before making it is , on which platform : Android and iOS ? Both these platform are contributing 99.6% of the total market share . These two platforms are competing into market like ” two-horses “.

Each of the respective market have their own pros and cons , we can compare both on the basis of monetary value based on user’s app purchases .Every business owner’s aim is to earn revenue from the app in which they have invested in . According to reports , iPhone apps makes 75% more money than Android marketplace , despite of the fact that google play share being four times larger than iOS.

So the next question arises why do iPhone users spend on apps than Android users ?

Device Engagement & Demographics

Let’s discuss about the engagement first .According to research , iPhone user spends 30 more minutes than an android user . They also find spending time on mobile commerce on their iPhones .

Android phones has variety of devices ranging from budgeted phones to high-end users . This makes them prices conscious . Price is the very first factor while choosing Android phones in the first place .

It is based on the fact that , lower the price of the software , the lesser user will spend on apps and software . The logical assumption , we can say behind that is a budgeted android phone user will not spend money on app , as high value user of Android and iPhones will do , as if they can , they why will they buy a budget phone , rather than iPhone . More of the people who buy budgeted phones are living in developing nations , wherein use of credit card is still lower .

Brand Loyalty Means App Loyalty

Another reason why iPhones user spend more on apps are , when asked with any of the iPhone user , they would likely to return to apple for their next iPhone , while the same question being asked with android user , more than 77% are not likely to return to Android .

Change Is In the Air

In present scenario almost 78% of the 2.2 billion apps on the Apple App store are free to download . Meanwhile , in play store this trends of paid apps seem to raise to about 31 % .

It’s Gonna Be A Close One

Although iPhone has historical spent more of apps than Android customer , recent studies shows that gap is narrowing , When it comes to satisfaction , both the platforms are on equal level . We even don’t know what is going to happen with us in a near future , and same is the case with app stores, anyways lets hope for the best and see who will be on the win win situation . At the app marketplace matures , we are early waiting to see future buying habits of user on iOS and Android .

Key Difference Between Android & iOS App

41% Apple user’s have income more than $ 100000 .
The percentage of free apps in app store is 78%.
92% will return back as iPhone user , which buying a new phone .
69 % of the only apps are free on play store .
Apple user download more apps
Android apps require lots of bug fixing check , as there are so many phone .
Satisfaction for both android and iOS are at 81 % each .

App Store vs Google Play

September 22, 2017

Award Winning App Development : Pune And Beyond

Since 2008 , Winklix team is dedicated on redefining the app development possibilities . In a city of endless possibilities and IT hub , our team recognises that it’s not only about completion of project , but to provide you combination of functionality , rock awesome design and innovation . We ultimately want you to have an app that user will love will love to use and keep in their phone . At Winklix , our iPhone and Android app developers take crazy ideas and build it into awesome app that user will love .

What is Winklix ?

Winklix is mobile app design and development company that created app which will be featured on the app stores . We are always desirous of developing an app for entrepreneur and startups clients . We have a in-house team who can give you full range customisable solution on the basis of your requirement .

Our clean professional apps , which has been tested 1000 times before launching on stores will definitely be used by users in everyday life . Gaadiweb , Track-my-invoices and Gadget Protection are some of the apps that are climbing to the top of the app stores . Even if you bring a basic idea to us , we will make it delicious by adding some species to it .

It’s what we do .

Magar-patta City : Pune

Pune is the 6th location , in addition to our offices in Delhi , Mumbai , Noida , London and New York .Pune is hub for entrepreneur in the city of technology . If anything , the Pune culture is more conductive to visionary app development . In a century where everyone wants to grab a app for their business , Pune is all about startups as a startup ourself , so are we .

We will help you to avoid any pitfalls , track your success and deliver you the best application , thus at the same time saving money in process .We want to see your idea’s succeed , and we are ready to fight with fork and spoon for you .

App continues to explode as an industry

App Industry was born in late 2008 , when 2 main market leaders has began to take first step in app market .App store and Google play ( Formerly android market ) . Both Android and iOS market reaches one billion downloads with two years of launching . In present world , mobile apps are essential part of our everyday life , we can’t live without an smartphones .

Android has a bigger market than Apple in terms of size due to its cheap availability and open platform . But in case we are comparing it in revenue terms , play store will not be able to catch up Apple’s app store until 2018 . Apple might be the money maker right now , but future is unpredictable , and everything can change . Anyways lets hope for the best . Both the markets have their own users , so we suggest you to go for both the market .

The Cost Of App Development

Creating an amazing app requires lots of things , like skilled designers , experienced developer and an innovative team .We are rock awesome company that allows each party to contribute to ongoing refreshment of the product , thus making the delivery of app an unimaginable experience . Cost may depends on clients specific requirement , but what we can offer you is cost effective decision for your project , by giving you brief by our expert business development executive for various expenses and services required . Our first step of development starts with app designing , and development is the next step right after designing . So want to build MVP ? You can have a prototype in your hand in as little as 9-13 weeks .

How Can We Help You ?

So are you crazy for building an app ? Are you ready to explore endless possibilities in app development ? We are here to challenge you to build the best mobile app possible .Whether you are based in Pune , Mumbai or Delhi , our team is nearby to discuss your ideas .

If you have any unanswered question , or you want to kick start your work , don’t hesitate to get in touch ! Our team is ready to give you next big app .